roymorgan.com

Scanned URL: https://roymorgan.com

📅 Scan completed: April 13, 2026 at 11:21 AM

45
/ 100
F
Poor
Overall Domain Score
SEO 38 · LLM 27 · Perf 73
38

πŸ” SEO Score

5 / 13 checks passed

27

πŸ€– LLM Readiness

3 / 11 checks passed

73

⚑ Performance

8 / 11 checks passed

πŸ“ Extracted Page Tags
Title Tag
Home - Roy Morgan Research
Meta Description
None found
H1 Heading
Understanding human behaviour from every angle
Canonical URL
None found
πŸ” SEO Audit
38/100
❌ Title Tag
Length: 26 chars (Ideal: 30-60).
❌ Meta Description
No description found.
❌ H1 Tag
Found 19 H1 tags. Exactly 1 is recommended.
❌ Canonical URL
Missing canonical tag.
❌ Open Graph Tags
Found 1 OG properties (4+ recommended).
βœ… Indexability
Page allows indexing.
βœ… Mobile Viewport
Viewport meta tag present.
❌ Image Alt Text
20 of 54 images missing alt.
❌ Sitemap
No sitemap found in robots.txt.
βœ… Heading Hierarchy
H1 and H2 structure detected.
βœ… Internal Links
Found 159 internal links.
❌ HSTS Security
Missing HSTS header.
βœ… HTTPS
Loads securely over HTTPS.
πŸ€– LLMO
27/100
❌ Structured Data (JSON-LD)
No JSON-LD found.
❌ Schema Entities
No schema entities.
❌ FAQ Schema
Missing FAQ schema.
❌ Contextual Summary
Description too short for AI context.
❌ E-E-A-T (Author)
No author meta or schema.
❌ Organisation Schema
Missing Organization schema.
❌ Breadcrumb Schema
Missing BreadcrumbList.
βœ… AI Crawler Access
AI agents not blocked.
❌ Language Declaration
Missing <html> lang attribute.
βœ… Semantic Structure
Uses <main> or <article>.
βœ… Entity Verification Links
Social/publisher profiles linked.
⚑ Performance
73/100
Network Waterfall (Total: 655ms)
  • DNS: 125ms
  • Connect: 126ms
  • TTFB: 380ms
  • Download: 275ms
βœ… Time to First Byte (TTFB)
TTFB: 380ms (Target: < 600ms).
βœ… HTML Payload Size
Raw HTML: 14.4KB (Target: < 150KB).
βœ… Text Compression
Compression enabled (gzip).
❌ Cache Policies
Missing Cache-Control headers.
❌ CDN Usage
No CDN headers found.
βœ… Secure Delivery (HTTPS)
Served securely.
❌ Modern Protocol
Using HTTP/1.1.
βœ… Native Lazy Loading
Images use loading='lazy'.
βœ… Minified Assets
Minified .js/.css referenced.
βœ… Preload / Preconnect Hints
Resource hints found.
βœ… Character Set
UTF-8 declared.
πŸ›‘οΈ Security & Blacklist
Clean
βœ… Domain is clean.
βœ… Spamhaus DBLVerify β†—
Lookup inconclusive β€” use the Verify link to check manually.
βœ… SURBLVerify β†—
Not listed β€” no threats detected.
βœ… URIBLVerify β†—
Lookup inconclusive β€” use the Verify link to check manually.
βœ… Google Safe BrowsingVerify β†—
No unsafe content found per Google Safe Browsing.
βš™οΈ Technologies
CMS
WordPress
E-Commerce
Magento
JavaScript
Next.js
πŸ“‹ WHOIS
Registrar
Netregistry Wholesale Pty Ltd
Registered
1997-08-20T04:00:00Z
Expires
2026-08-19T04:00:00Z
Last Updated
2024-08-07T22:52:12Z
Status
clientTransferProhibited https://icann.org/epp#clientTransferProhibited, clientUpdateProhibited https://icann.org/epp#clientUpdateProhibited
Name Servers
NS-1512.AWSDNS-61.ORG, NS-1890.AWSDNS-44.CO.UK, NS-662.AWSDNS-18.NET, NS-91.AWSDNS-11.COM
πŸ”— DNS Records
TypeValue
A3.161.213.119
A3.161.213.98
A3.161.213.111
A3.161.213.91
MXroymorgan-com.mail.protection.outlook.com
TXTopenai-domain-verification=dv-w0XplQrmUhfgV8TugZAJ8Ppg
TXToq3n5cplmvpbdmnj39mnlqkq8r
TXTph81oqp5mhajiq443ejkp2r2fq
TXTsophos-domain-verification=abab524b6f5736a09629db43104d19d1d571440bb8fec834ca40d3738526f088
TXTtrb0ql4brt6dm7qlaj9kjagtm6
TXTv=spf1 ip4:54.66.130.104 ip4:52.63.230.68 ip4:203.194.52.106 include:spf.protection.outlook.com include:confirmit.com.au include:_spf.createsend.com include:cayzuemail.com include:amazonses.com -all
TXTMS=ms25950624
TXTTYMwaVL77qbF2IqxOSEhGnTM2/T6uNkX6PPG2wRUnzezV1Z0Ly5QSP7ItgirFWA6sP46ZiTXmaJfElu1eviIoA==
TXTatlassian-domain-verification=sZqEffRf5R2X2npr1Ls4jkGwsq1QvrAT4DI7CZmKK58cN0EzzF3OUzxLQP5GFA42
TXTatlassian-sending-domain-verification=4271e99e-9fa4-4110-af9a-21c9921a63ee
TXTav6kam9mu7dvmiqon0dniutial
TXTdetectify-verification=584d171f7413a0d643741bf2c55c3be8
TXTgoogle-site-verification=0erPp9hmbgmWiaLTMPDrj6kmjU2bOU2U2v3LXyRJQQk
TXTgoogle-site-verification=D3KSb6gtmMQFLWDnBiyrF3kk8vvrRIDbTXwXDUW3fzk
NSns-1512.awsdns-61.org
NSns-1890.awsdns-44.co.uk
NSns-662.awsdns-18.net
NSns-91.awsdns-11.com

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