52
/ 100
D
Below Avg
Overall Domain Score
SEO 69 · LLM 36 · Perf 45
69
π SEO Score
9 / 13 checks passed
36
π€ LLM Readiness
4 / 11 checks passed
45
β‘ Performance
5 / 11 checks passed
π Extracted Page Tags
Title Tag
Essity - A leading global hygiene and health company | Global Corporate
Meta Description
We develop, produce and sell products and solutions within the Business Areas: Health & Medical, Consumer Goods and Professional Hygiene.
H1 Heading
Welcome to Essity
Canonical URL
https://www.essity.com/
π SEO Audit
69/100β Title Tag
Length: 71 chars (Ideal: 30-60).
β
Meta Description
Length: 137 chars (Ideal: 50-160).
β H1 Tag
Found 2 H1 tags. Exactly 1 is recommended.
β
Canonical URL
Canonical URL is set.
β
Open Graph Tags
Found 5 OG properties (4+ recommended).
β
Indexability
Page allows indexing.
β
Mobile Viewport
Viewport meta tag present.
β Image Alt Text
4 of 30 images missing alt.
β
Sitemap
Sitemap declared.
β Heading Hierarchy
Missing H1 or H2 tags.
β
Internal Links
Found 164 internal links.
β
HSTS Security
HSTS header present.
β
HTTPS
Loads securely over HTTPS.
π€ LLMO
36/100β Structured Data (JSON-LD)
No JSON-LD found.
β Schema Entities
No schema entities.
β FAQ Schema
Missing FAQ schema.
β
Contextual Summary
Description provides good AI context.
β E-E-A-T (Author)
No author meta or schema.
β Organisation Schema
Missing Organization schema.
β Breadcrumb Schema
Missing BreadcrumbList.
β
AI Crawler Access
AI agents not blocked.
β
Language Declaration
Language set to 'en'.
β Semantic Structure
No semantic HTML5 wrappers.
β
Entity Verification Links
Social/publisher profiles linked.
β‘ Performance
45/100Network Waterfall (Total: 1626ms)
- DNS: 253ms
- Connect: 335ms
- TTFB: 925ms
- Download: 701ms
β Time to First Byte (TTFB)
TTFB: 925ms (Target: < 600ms).
β HTML Payload Size
Raw HTML: 156.1KB (Target: < 150KB).
β Text Compression
No Brotli/Gzip detected.
β Cache Policies
Missing Cache-Control headers.
β CDN Usage
No CDN headers found.
β
Secure Delivery (HTTPS)
Served securely.
β Modern Protocol
Using HTTP/1.1.
β
Native Lazy Loading
Images use loading='lazy'.
β
Minified Assets
Minified .js/.css referenced.
β
Preload / Preconnect Hints
Resource hints found.
β
Character Set
UTF-8 declared.
π‘οΈ Security & Blacklist
Cleanβ
Domain is clean.
β
Spamhaus DBLVerify β
Lookup inconclusive β use the Verify link to check manually.
β
SURBLVerify β
Not listed β no threats detected.
β
URIBLVerify β
Lookup inconclusive β use the Verify link to check manually.
β
Google Safe BrowsingVerify β
No unsafe content found per Google Safe Browsing.
βοΈ Technologies
E-Commerce
Magento
Analytics & Tracking
Google Tag Manager
π WHOIS
Registrar
Nom-iq Ltd. dba COM LAUDE
Registered
2008-10-24
Expires
2026-10-24
Last Updated
2026-03-27
Status
client delete prohibited, client transfer prohibited, client update prohibited, server delete prohibited, server transfer prohibited
Name Servers
melkor.ngninfra.net, tilion.ngninfra.net
π DNS Records
| Type | Value |
|---|---|
| A | 52.142.123.60 |
| MX | essity-com.mail.protection.outlook.com |
| TXT | _a8n780rpyw7x0hporpigjmmelhxvwoj |
| TXT | asv=57c83c004a671475646c5c0400bfe99b |
| TXT | v4k7wq4rmvg43y0mghr1wh3c0wfrp31j |
| TXT | 8gcfyz2q4c6lpb9k9q9fg1ntpkhr8vlm |
| TXT | docusign=ccb3a35a-f13d-4b34-bd91-5e5900d9bed1 |
| TXT | 5wqr4qfr4h654sn472d74077qvrdnl2j |
| TXT | Note: there is a separate zone for internal DNS in Men and Mice. //Rico |
| TXT | MS=ms41219098 |
| TXT | onetrust-domain-verification=aa228af4d17a40ee9d49f5d9191a22a2 |
| TXT | atlassian-domain-verification=AfeAhpk4uowpcLjYv6V1Vs0gH4UME4QcrrhorWAjMxY6oFAC0GuHVCk0ZLojtGn/ |
| TXT | adobe-idp-site-verification=a04b1c994d97f27bda7910d1c81eeaa9c0dcd341dbad73e79d6d51187d2254e5 |
| TXT | msQHDIZxqIybCoxlH9zjVNFlaRvtTCHlZRYjeiwv+mIN663tCxcZTNPeDdNax77nhgjrU7ldfxpCWiysi0hrXA== |
| TXT | 9dht13bttx9440qn0r5d12qt7jb7mp1r |
| TXT | d10c4039-18ef-462b-b567-4360a2ab48f9 |
| TXT | 2v5vr9k96wdkfx9fhdhqf8pp1mcpktjl |
| TXT | 97zd6wz328nx6xr0q1fbp66m0v5lz1lz |
| TXT | pwsc+71fir0lNrCEAqj7x0DZj8kroco7lDaJ021BB9go+Ae6X1x5LLmpTtuED+dv+r1yVkJLsoxb/ksPcbP6Xg== |
| TXT | shopify-verification-code=W792GkYDo9AjMAf14D5iiJQ8PNFhD7 |
| TXT | autodesk-domain-verification=AGZDC4_lnKreYs_1JW31 |
| TXT | gdv=1c24b55c |
| TXT | google-site-verification=Ldk2KL66KuasWVF9HS-Xbyzlnh8TJYMbRcPk5FZGQhs |
| TXT | adobe-sign-verification=1156c3adf58e73122319b0679d48aad0 |
| TXT | apple-domain-verification=3nurIQAX5TemtUcl |
| TXT | v=spf1 a:gilrain.ngninfra.net ip4:193.221.47.0/25 ip4:72.44.214.60 ip4:62.209.53.67 ip4:103.25.130.111 ip4:130.214.105.240/28 ip4:130.214.163.240/28 ip4:130.214.134.192/28 ip4:130.214.240.208/28 include:de._netblocks.mimecast.com include:spf.protection.outlook.com include:spf2.essity.com include:spf3.essity.com include:amazonses.com include:mail.zendesk.com -all |
| TXT | _in4jwrtelcrdnsuf57fivg0mxau0g4i |
| TXT | e2a572272dca44f59eef5c75ba3d6240 |
| TXT | _8zb29u8jvb95woi0k7dso2i35h38o3l |
| TXT | jvf62g6nnwrc9r27xg323y3zl9bzt2vh |
| TXT | _pdxd1e57mqyw32lh33a0s7xsfp5ikq4 |
| TXT | xczth41d3f9thrwmy908nvdzwh8536g0 |
| TXT | mindmanager-verification=f6ca70bd1cc2f194e44cfbb2036649639f20cb87f109008a1f75f47d13e81954 |
| TXT | hiWP1pViZcTK1ajLZP3H |
| NS | melkor.ngninfra.net |
| NS | tilion.ngninfra.net |