bellroy.com

Scanned URL: https://bellroy.com

📅 Scan completed: April 16, 2026 at 3:02 AM

64
/ 100
C
Average
Overall Domain Score
SEO 77 · LLM 36 · Perf 73
77

πŸ” SEO Score

10 / 13 checks passed

36

πŸ€– LLM Readiness

4 / 11 checks passed

73

⚑ Performance

8 / 11 checks passed

πŸ“ Extracted Page Tags
Title Tag
Bellroy | Considered Carry Goods: Wallets, Bags, Phone Cases & More
Meta Description
Bellroy puts its heart, soul and countless design hours into helping the world carry with simplicity and ease. Every piece has been deeply considered, for the best of life's little moments.
H1 Heading
Check-in luggage has landed
Canonical URL
https://bellroy.com/
πŸ” SEO Audit
77/100
❌ Title Tag
Length: 67 chars (Ideal: 30-60).
❌ Meta Description
Length: 189 chars (Ideal: 50-160).
βœ… H1 Tag
Found 1 H1 tags. Exactly 1 is recommended.
βœ… Canonical URL
Canonical URL is set.
βœ… Open Graph Tags
Found 5 OG properties (4+ recommended).
βœ… Indexability
Page allows indexing.
βœ… Mobile Viewport
Viewport meta tag present.
❌ Image Alt Text
56 of 60 images missing alt.
βœ… Sitemap
Sitemap declared.
βœ… Heading Hierarchy
H1 and H2 structure detected.
βœ… Internal Links
Found 127 internal links.
βœ… HSTS Security
HSTS header present.
βœ… HTTPS
Loads securely over HTTPS.
πŸ€– LLMO
36/100
❌ Structured Data (JSON-LD)
No JSON-LD found.
❌ Schema Entities
No schema entities.
❌ FAQ Schema
Missing FAQ schema.
βœ… Contextual Summary
Description provides good AI context.
❌ E-E-A-T (Author)
No author meta or schema.
❌ Organisation Schema
Missing Organization schema.
❌ Breadcrumb Schema
Missing BreadcrumbList.
βœ… AI Crawler Access
AI agents not blocked.
βœ… Language Declaration
Language set to 'en'.
❌ Semantic Structure
No semantic HTML5 wrappers.
βœ… Entity Verification Links
Social/publisher profiles linked.
⚑ Performance
73/100
Network Waterfall (Total: 287ms)
  • DNS: 125ms
  • Connect: 126ms
  • TTFB: 285ms
  • Download: 2ms
βœ… Time to First Byte (TTFB)
TTFB: 285ms (Target: < 600ms).
βœ… HTML Payload Size
Raw HTML: 57.6KB (Target: < 150KB).
βœ… Text Compression
Compression enabled (gzip).
βœ… Cache Policies
Cache-Control headers set.
❌ CDN Usage
No CDN headers found.
βœ… Secure Delivery (HTTPS)
Served securely.
❌ Modern Protocol
Using HTTP/1.1.
βœ… Native Lazy Loading
Images use loading='lazy'.
❌ Minified Assets
No minified assets linked.
βœ… Preload / Preconnect Hints
Resource hints found.
βœ… Character Set
UTF-8 declared.
πŸ›‘οΈ Security & Blacklist
Clean
βœ… Domain is clean.
βœ… Spamhaus DBLVerify β†—
Lookup inconclusive β€” use the Verify link to check manually.
βœ… SURBLVerify β†—
Not listed β€” no threats detected.
βœ… URIBLVerify β†—
Lookup inconclusive β€” use the Verify link to check manually.
βœ… Google Safe BrowsingVerify β†—
No unsafe content found per Google Safe Browsing.
βš™οΈ Technologies
E-Commerce
Magento
Marketing Automation
Klaviyo
πŸ“‹ WHOIS
Registrar
Amazon Registrar, Inc.
Registered
2008-11-17
Expires
2026-11-17
Last Updated
2025-10-13
Status
client delete prohibited, client transfer prohibited, client update prohibited
Name Servers
ns-1433.awsdns-51.org, ns-1915.awsdns-47.co.uk, ns-34.awsdns-04.com, ns-746.awsdns-29.net
πŸ”— DNS Records
TypeValue
A3.161.213.95
A3.161.213.114
A3.161.213.57
A3.161.213.12
MXaspmx2.googlemail.com
MXaspmx3.googlemail.com
MXalt1.aspmx.l.google.com
MXalt2.aspmx.l.google.com
MXaspmx.l.google.com
TXTMS=ms69439288
TXTanthropic-domain-verification-2g5w3r=osfjR9jqmhHuNPFzdsBv4NDKD
TXTapple-domain-verification=EdLjWtmyyrpXOibI
TXTatlassian-domain-verification=I/BMRbwxpmcM9KjpiENe1Gtwfv7g9YTHCETVYwjoA/qaru/cztJTN0inPkC0RNXx
TXTcisco-ci-domain-verification=3eab5230bb61c3ede80ab0a8723d25e2138656bd3562d6ca25542fba16f32082
TXTfacebook-domain-verification=1llookzvau8ctncoqflyx4f6s7ukvb
TXTgoogle-site-verification: WuC2J2AekKcW4gdV4RtFJRqzaOlcHAtWW7nsx7lBlhk
TXTgoogle-site-verification=8Ah24zM6TAoNrTZvehPurEGqm4TZZlxvlBPXvrsbgPY
TXTgoogle-site-verification=LMxE4eR8iH1tL3fGq36vUg0nVNfVTzRnkYqZF23pwzU
TXTklaviyo-site-verification=PQP6U8
TXTpinterest-site-verification=2caefdbf0dab6f0dfdc59eb2f90f98ed
TXTstripe-verification=2B387BB06C3AEBA261A08107131ED16C5667BB6E954F8513F9F6A68C93FCD147
TXTv=spf1 mx include:_spf.google.com include:sendgrid.net include:mg-spf.greenhouse.io ip4:173.230.150.160 ip4:52.7.223.166 ip4:34.193.172.207 ~all
NSns-746.awsdns-29.net
NSns-1433.awsdns-51.org
NSns-1915.awsdns-47.co.uk
NSns-34.awsdns-04.com

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