63
/ 100
C
Average
Overall Domain Score
SEO 69 · LLM 45 · Perf 73
69
π SEO Score
9 / 13 checks passed
45
π€ LLM Readiness
5 / 11 checks passed
73
β‘ Performance
8 / 11 checks passed
π Extracted Page Tags
Title Tag
Home | ABI
Meta Description
The ABI is the voice of the UKβs world-leading insurance and long-term savings industry.
H1 Heading
None found
Canonical URL
https://www.abi.org.uk/
π SEO Audit
69/100β Title Tag
Length: 10 chars (Ideal: 30-60).
β
Meta Description
Length: 88 chars (Ideal: 50-160).
β H1 Tag
Found 0 H1 tags. Exactly 1 is recommended.
β
Canonical URL
Canonical URL is set.
β
Open Graph Tags
Found 5 OG properties (4+ recommended).
β
Indexability
Page allows indexing.
β
Mobile Viewport
Viewport meta tag present.
β Image Alt Text
14 of 15 images missing alt.
β
Sitemap
Sitemap declared.
β Heading Hierarchy
Missing H1 or H2 tags.
β
Internal Links
Found 102 internal links.
β
HSTS Security
HSTS header present.
β
HTTPS
Loads securely over HTTPS.
π€ LLMO
45/100β
Structured Data (JSON-LD)
Found 1 JSON-LD blocks.
β
Schema Entities
Types: website
β FAQ Schema
Missing FAQ schema.
β Contextual Summary
Description too short for AI context.
β E-E-A-T (Author)
No author meta or schema.
β Organisation Schema
Missing Organization schema.
β Breadcrumb Schema
Missing BreadcrumbList.
β AI Crawler Access
robots.txt blocks AI crawlers.
β
Language Declaration
Language set to 'en-GB'.
β
Semantic Structure
Uses <main> or <article>.
β
Entity Verification Links
Social/publisher profiles linked.
β‘ Performance
73/100Network Waterfall (Total: 1517ms)
- DNS: 124ms
- Connect: 133ms
- TTFB: 1010ms
- Download: 507ms
β Time to First Byte (TTFB)
TTFB: 1010ms (Target: < 600ms).
β
HTML Payload Size
Raw HTML: 10.5KB (Target: < 150KB).
β
Text Compression
Compression enabled (gzip).
β Cache Policies
Missing Cache-Control headers.
β
CDN Usage
Edge delivery detected.
β
Secure Delivery (HTTPS)
Served securely.
β Modern Protocol
Using HTTP/1.1.
β
Native Lazy Loading
Images use loading='lazy'.
β
Minified Assets
Minified .js/.css referenced.
β
Preload / Preconnect Hints
Resource hints found.
β
Character Set
UTF-8 declared.
π‘οΈ Security & Blacklist
Cleanβ
Domain is clean.
β
Spamhaus DBLVerify β
Lookup inconclusive β use the Verify link to check manually.
β
SURBLVerify β
Not listed β no threats detected.
β
URIBLVerify β
Lookup inconclusive β use the Verify link to check manually.
β
Google Safe BrowsingVerify β
No unsafe content found per Google Safe Browsing.
βοΈ Technologies
E-Commerce
Magento
Analytics & Tracking
Google Tag Manager
Infrastructure & CDN
Cloudflare
π WHOIS
Registrar
Cloudflare, Inc. [Tag = CLOUDFLARE]
Expires
23-Apr-2034
π DNS Records
| Type | Value |
|---|---|
| A | 104.18.3.79 |
| A | 104.18.2.79 |
| MX | abi-org-uk.mail.protection.outlook.com |
| TXT | Gcmdbw5U4dZbegtH5paDd8Wex82KHlm9moYP99tX85SRnQMw7HYApOHvzaikMW28kkbp+pGbtjR9ul6SormSqA== |
| TXT | MS=ms30501745 |
| TXT | MS=ms97386849 |
| TXT | S65YX24QJ3 |
| TXT | apple-domain-verification=s1688w7idGt1IgqI |
| TXT | google-site-verification=Ec7rbZ2SYSZ2wQXNvL8lkId1hcRpBk8R7rtTrzVEf5w |
| TXT | v=S65YX24QJ3 |
| TXT | v=spf1 ip4:198.207.147.224/27 ip4:204.239.0.224/27 ip4:216.230.14.224/27 include:customers.clickdimensions.com include:spf.mtasv.net include:spf.protection.outlook.com ~all |
| TXT | 0ed1fe018a6701964c018744e2b2519378df98a2ae |
| NS | matias.ns.cloudflare.com |
| NS | zoe.ns.cloudflare.com |