72
/ 100
B
Good
Overall Domain Score
SEO 92 · LLM 36 · Perf 82
92
π SEO Score
12 / 13 checks passed
36
π€ LLM Readiness
4 / 11 checks passed
82
β‘ Performance
9 / 11 checks passed
π Extracted Page Tags
Title Tag
Counter: The Leader of the Clean Beauty Revolution
Meta Description
Discover Counter, leading the standard of clean beauty. Shop our high performing, safer skincare & cosmetics products. Proven results. Do beauty better.
H1 Heading
Better Results by Design
Canonical URL
https://www.counter.com/
π SEO Audit
92/100β
Title Tag
Length: 50 chars (Ideal: 30-60).
β
Meta Description
Length: 152 chars (Ideal: 50-160).
β
H1 Tag
Found 1 H1 tags. Exactly 1 is recommended.
β
Canonical URL
Canonical URL is set.
β
Open Graph Tags
Found 7 OG properties (4+ recommended).
β
Indexability
Page allows indexing.
β
Mobile Viewport
Viewport meta tag present.
β Image Alt Text
41 of 86 images missing alt.
β
Sitemap
Sitemap declared.
β
Heading Hierarchy
H1 and H2 structure detected.
β
Internal Links
Found 133 internal links.
β
HSTS Security
HSTS header present.
β
HTTPS
Loads securely over HTTPS.
π€ LLMO
36/100β Structured Data (JSON-LD)
No JSON-LD found.
β Schema Entities
No schema entities.
β FAQ Schema
Missing FAQ schema.
β
Contextual Summary
Description provides good AI context.
β E-E-A-T (Author)
No author meta or schema.
β Organisation Schema
Missing Organization schema.
β Breadcrumb Schema
Missing BreadcrumbList.
β
AI Crawler Access
AI agents not blocked.
β
Language Declaration
Language set to 'en'.
β
Semantic Structure
Uses <main> or <article>.
β Entity Verification Links
No entity validation links.
β‘ Performance
82/100Network Waterfall (Total: 575ms)
- DNS: 124ms
- Connect: 133ms
- TTFB: 275ms
- Download: 300ms
β
Time to First Byte (TTFB)
TTFB: 275ms (Target: < 600ms).
β
HTML Payload Size
Raw HTML: 105.1KB (Target: < 150KB).
β
Text Compression
Compression enabled (gzip).
β Cache Policies
Missing Cache-Control headers.
β
CDN Usage
Edge delivery detected.
β
Secure Delivery (HTTPS)
Served securely.
β Modern Protocol
Using HTTP/1.1.
β
Native Lazy Loading
Images use loading='lazy'.
β
Minified Assets
Minified .js/.css referenced.
β
Preload / Preconnect Hints
Resource hints found.
β
Character Set
UTF-8 declared.
π‘οΈ Security & Blacklist
Cleanβ
Domain is clean.
β
Spamhaus DBLVerify β
Lookup inconclusive β use the Verify link to check manually.
β
SURBLVerify β
Not listed β no threats detected.
β
URIBLVerify β
Lookup inconclusive β use the Verify link to check manually.
β
Google Safe BrowsingVerify β
No unsafe content found per Google Safe Browsing.
βοΈ Technologies
CMS
Shopify
E-Commerce
Magento
Reviews & UGC
OkendoTrustpilot
Analytics & Tracking
Microsoft Clarity
Marketing Automation
Klaviyo
Infrastructure & CDN
Cloudflare
π WHOIS
Registrar
GoDaddy.com, LLC
Registered
2001-11-24
Expires
2029-02-12
Last Updated
2022-09-10
Status
client delete prohibited, client renew prohibited, client transfer prohibited, client update prohibited
Name Servers
james.ns.cloudflare.com, mia.ns.cloudflare.com
π DNS Records
| Type | Value |
|---|---|
| A | 23.227.38.72 |
| MX | us-smtp-inbound-1.mimecast.com |
| MX | us-smtp-inbound-2.mimecast.com |
| TXT | loaderio=976bfda74a1dd9903ab1d014ec626a23 |
| TXT | loaderio=a494bb4b643702a479d6329e362447b1 |
| TXT | loaderio=c67aed4650303b6d42f536f5855459f3 |
| TXT | loaderio=ce7fcf488409193e1307fa8408d981d6 |
| TXT | mixpanel-domain-verify=ad7a9e1f-bc22-460b-8eeb-2a4c00e6540e |
| TXT | shopify-verification-code=gbONNDPMQePs0TCK4ulBVPRXrP3JI4 |
| TXT | v=spf1 include:spf.protection.outlook.com include:spf.hosting.protera.com include:mail.zendesk.com include:us._netblocks.mimecast.com include:aspmx.sailthru.com include:amazonses.com ~all |
| TXT | vdG36pMRXUvPo1QIyWTV0AZlksRGBQON |
| TXT | 0ed1fe018abd6b985f34fa413283cefca44e55cc2b |
| TXT | Alu1fRJIm2b9SwkiIg55UdxMsfbX_IVL |
| TXT | M4G5fVpDsDIZ6vPW-3Qe4cA3D_M0Cb7gRUKvE1sMWWo |
| TXT | adobe-idp-site-verification=ff1f099c59e549926329a321ea0c812260ee6f3ee82bccfeffcf5117a1b2ad57 |
| TXT | atlassian-domain-verification=j/fMym/KeOseHhQEAFskE3IPnuY6NAK2W/pnW8WMgr2tjEY5jC0GVPE46AzMtIEE |
| TXT | atlassian-sending-domain-verification=3e75fadb-fa59-48fd-9c66-f7b082a00f52 |
| TXT | facebook-domain-verification=ugrkbmet204wv4ni8apd9ywiie3n8e |
| TXT | firebase=beautycounter-prod |
| TXT | google-site-verification=0L2dVldfuSpF4_iYnqsIHtVaDfGGHojjBBrMxZkZ7OY |
| TXT | google-site-verification=Q58zsJomMhvuAxTBby3oJolPb3IYnXJ5xN9We8k38Z0 |
| TXT | google-site-verification=Rvx9f7C8E2EaLCK99eiM4rLidgBLMja4_dWT7T9xDhY |
| TXT | google-site-verification=XeFz6ZnXZGNFgr6TA6lbPDOxTiQA7lkTuLyyJFGXzFo |
| TXT | google-site-verification=i030rDxzADsjsHA5rSvgBiaYtjqgsc43gxiKIM6UQI0 |
| TXT | google-site-verification=iUd66QH40l8RRmj9ICTVYLQYWXdbTlEoOzAFj_LhXzE |
| TXT | include:_netblocks.google.com include:_netblocks2.google.com include:_netblocks3.google.com |
| TXT | include:_spf.atlassian.net |
| TXT | include:spf1.beautycounter.com include:sendgrid.net include:_spf.firebasemail.com include:spf.klaviyomail.com |
| TXT | ip4:66.165.187.248/32 ip4:205.201.128.0/20 ip4:198.2.128.0/18 ip4:148.105.8.0/21 -all |
| TXT | klaviyo-site-verification=UT8Dtf |
| TXT | loaderio=759aab32d3ee9f465b8c2e7df57b6eae |
| NS | james.ns.cloudflare.com |
| NS | mia.ns.cloudflare.com |
⭐ Community Rating
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