71
/ 100
B
Good
Overall Domain Score
SEO 62 · LLM 82 · Perf 73
62
🔍 SEO Score
8 / 13 checks passed
82
🤖 LLM Readiness
9 / 11 checks passed
73
⚡ Performance
8 / 11 checks passed
📝 Extracted Page Tags
Title Tag
Mumbrella - Everything under Australia’s media & marketing umbrella
Meta Description
Everything under Australia’s media & marketing umbrella
H1 Heading
None found
Canonical URL
https://mumbrella.com.au/
🔍 SEO Audit
62/100❌ Title Tag
Length: 71 chars (Ideal: 30-60).
✅ Meta Description
Length: 55 chars (Ideal: 50-160).
❌ H1 Tag
Found 0 H1 tags. Exactly 1 is recommended.
✅ Canonical URL
Canonical URL is set.
✅ Open Graph Tags
Found 6 OG properties (4+ recommended).
✅ Indexability
Page allows indexing.
✅ Mobile Viewport
Viewport meta tag present.
❌ Image Alt Text
53 of 60 images missing alt.
✅ Sitemap
Sitemap declared.
❌ Heading Hierarchy
Missing H1 or H2 tags.
✅ Internal Links
Found 195 internal links.
❌ HSTS Security
Missing HSTS header.
✅ HTTPS
Loads securely over HTTPS.
🤖 LLMO
82/100✅ Structured Data (JSON-LD)
Found 1 JSON-LD blocks.
✅ Schema Entities
Types: collectionpage, breadcrumblist, website, organization
❌ FAQ Schema
Missing FAQ schema.
❌ Contextual Summary
Description too short for AI context.
✅ E-E-A-T (Author)
Author identity found.
✅ Organisation Schema
Business entity defined.
✅ Breadcrumb Schema
Site architecture is machine-readable.
✅ AI Crawler Access
AI agents not blocked.
✅ Language Declaration
Language set to 'en-US'.
✅ Semantic Structure
Uses <main> or <article>.
✅ Entity Verification Links
Social/publisher profiles linked.
⚡ Performance
73/100Network Waterfall (Total: 184ms)
- DNS: 125ms
- Connect: 133ms
- TTFB: 176ms
- Download: 8ms
✅ Time to First Byte (TTFB)
TTFB: 176ms (Target: < 600ms).
✅ HTML Payload Size
Raw HTML: 45.2KB (Target: < 150KB).
✅ Text Compression
Compression enabled (gzip).
✅ Cache Policies
Cache-Control headers set.
✅ CDN Usage
Edge delivery detected.
✅ Secure Delivery (HTTPS)
Served securely.
❌ Modern Protocol
Using HTTP/1.1.
❌ Native Lazy Loading
No lazy loading detected.
✅ Minified Assets
Minified .js/.css referenced.
❌ Preload / Preconnect Hints
Missing preload/preconnect hints.
✅ Character Set
UTF-8 declared.
🛡️ Security & Blacklist
Clean✅ Domain is clean.
⚙️ Technologies
CMS
WordPress
E-Commerce
Magento
Analytics & Tracking
Google Tag Manager
JavaScript
jQuery
Infrastructure & CDN
Cloudflare
📋 WHOIS
Name Servers
norm.ns.cloudflare.com, rose.ns.cloudflare.com
🔗 DNS Records
| Type | Value |
|---|---|
| A | 172.66.40.206 |
| A | 172.66.43.50 |
| MX | au-smtp-inbound-2.mimecast.com |
| MX | au-smtp-inbound-1.mimecast.com |
| TXT | tollbit-domain-verification=ce33e5adfa39c3c4b8786e27f4f98b9b3438e1b2a394247d59fa4d6638e2eea9 |
| TXT | v=spf1 ip4:122.102.99.209 ip4:185.54.72.0/22 ip4:185.187.116.0/22 ip4:162.212.32.0/24 include:au._netblocks.mimecast.com include:spf.protection.outlook.com include:msgfocus.com include:eventsairmail.com include:sendgrid.net include:8838799.spf57.hubspotemail.net ~all |
| TXT | 0ed1fe018a507b0fc2d150474a811521148f447ba8 |
| TXT | 0ed1fe018ac411f83bb8ea46f9ac4c592d47dd23c3 |
| TXT | MS=ms29137969 |
| TXT | MS=ms47978970 |
| TXT | adobe-idp-site-verification=f6b129d9c5cf242b1309f83a2996ddc341f4837019a012a1e96e5bca63b2f14b |
| TXT | google-site-verification=TeRUdeFluARWxAOOe3raZO8mDEwabkAeA-vnh0AJ_94 |
| TXT | knowbe4-site-verification=f73a586037c33e3674a9c5e8244badff |
| TXT | pardot1018532=ab4121e0e3d16e69dc6015221d4bef334605a5d6e5fc941056d1a41a7f329804 |
| TXT | sending_domain1018532=7a420a828324b491b3624aacde45a31743812e47699177a83566ec4401b007ab |
| NS | norm.ns.cloudflare.com |
| NS | rose.ns.cloudflare.com |