scentsy.us

Scanned URL: https://scentsy.us

📅 Scan completed: May 25, 2026

scentsy.us scored 52/100 overall — below avg. AI readiness needs the most attention (36/100). The site uses HTTPS. Both a title tag and meta description are present. Page load speed is fast (879ms total). 10 technologies detected.
52
out of 100
D
Below Avg
Overall Domain Score
SEO 54  ·  LLM 36  ·  Performance 64 (weighted avg: SEO 40%, LLMO 30%, Perf 30%)
54

🔍 SEO Score

7 / 13 checks passed

36

🤖 LLM Readiness

4 / 11 checks passed

64

⚡ Performance

7 / 11 checks passed

⚡ Quick Wins — Top 5 Issues to Fix
  1. Title Tag — Length: 62 chars (Ideal: 30-60).
  2. Meta Description — Length: 286 chars (Ideal: 50-160).
  3. H1 Tag — Found 0 H1 tags. Exactly 1 is recommended.
  4. Canonical URL — Missing canonical tag.
  5. Image Alt Text — 4 of 27 images missing alt.
📝 Extracted Page Tags

These are the core on-page elements search engines read first. A well-crafted title and description directly affect click-through rates from search results, while the H1 and canonical URL help search engines understand page structure and avoid duplicate content.

Title Tag
Scentsy | Shop the Best Fragrance, Home Décor & Scent Products 62 chars — Too long
Meta Description
Transform your home with Scentsy's exquisite collection of signature scents, home décor and fragrance systems. Explore our curated range of products including wax warmers, wax melts, kids stuffed animals, body care, on-the-go fragrance solutions, cleaning and laundry products and more! 286 chars — Too long
H1 Heading
None found
Canonical URL
None found
🔍 SEO Audit
D 54/100

Search engine optimisation determines how visible your site is in organic search. These checks cover the technical signals Google and other engines use to crawl, index, and rank your pages. Issues here directly impact how much free traffic your site receives.

❌ Title Tag
Length: 62 chars (Ideal: 30-60).
❌ Meta Description
Length: 286 chars (Ideal: 50-160).
❌ H1 Tag
Found 0 H1 tags. Exactly 1 is recommended.
❌ Canonical URL
Missing canonical tag.
✅ Open Graph Tags
Found 5 OG properties (4+ recommended).
✅ Indexability
Page allows indexing.
✅ Mobile Viewport
Viewport meta tag present.
❌ Image Alt Text
4 of 27 images missing alt.
✅ Sitemap
Sitemap declared.
❌ Heading Hierarchy
Missing H1 or H2 tags.
✅ Internal Links
Found 123 internal links.
✅ HSTS Security
HSTS header present.
✅ HTTPS
Loads securely over HTTPS.
🤖 LLMO (AI & Answer Engine)
F 36/100

AI-powered answer engines like ChatGPT, Perplexity, and Google's AI Overview are increasingly the first touchpoint for users. This section checks whether your content is structured so AI systems can confidently extract, cite, and recommend your site in their responses.

❌ Structured Data (JSON-LD)
No JSON-LD found.
❌ Schema Entities
No schema entities.
❌ FAQ Schema
Missing FAQ schema.
✅ Contextual Summary
Description provides good AI context.
❌ E-E-A-T (Author)
No author meta or schema.
❌ Organisation Schema
Missing Organization schema.
❌ Breadcrumb Schema
Missing BreadcrumbList.
✅ AI Crawler Access
AI agents not blocked.
✅ Language Declaration
Language set to 'en-US'.
✅ Semantic Structure
Uses <main> or <article>.
❌ Entity Verification Links
No entity validation links.
Performance & Web Vitals
C 64/100

Page speed is a confirmed Google ranking factor and has a direct impact on conversions — even a one-second delay can significantly reduce user engagement. This section measures real network timing and highlights the bottlenecks slowing your site down.

💬 This site loads in 879ms — fast.
Network Waterfall (Total: 879ms)
  • DNS: 61ms
  • Connect: 70ms
  • TTFB: 412ms
  • Download: 467ms
✅ Time to First Byte (TTFB)
TTFB: 412ms (Target: < 600ms).
✅ HTML Payload Size
Raw HTML: 55KB (Target: < 150KB).
✅ Text Compression
Compression enabled (gzip).
❌ Cache Policies
Missing Cache-Control headers.
❌ CDN Usage
No CDN headers found.
✅ Secure Delivery (HTTPS)
Served securely.
❌ Modern Protocol
Using HTTP/1.1.
✅ Native Lazy Loading
Images use loading='lazy'.
✅ Minified Assets
Minified .js/.css referenced.
❌ Preload / Preconnect Hints
Missing preload/preconnect hints.
✅ Character Set
UTF-8 declared.
📋 WHOIS Information

WHOIS data shows who owns a domain and when it was registered and expires. Expiring domains lose their search authority and history overnight — many strong domains are lost simply because owners forget to renew. Registrant details also signal trust and legitimacy to search engines.

Registrar
GoDaddy.com, LLC
Registered
2008-11-19T18:40:27Z
Expires
2026-11-18T23:59:59Z
Last Updated
2025-11-05T20:02:39Z
Status
clientTransferProhibited https://icann.org/epp#clientTransferProhibited, clientRenewProhibited https://icann.org/epp#clientRenewProhibited, clientDeleteProhibited https://icann.org/epp#clientDeleteProhibited, clientUpdateProhibited https://icann.org/epp#clientUpdateProhibited
Name Servers
pdns09.domaincontrol.com, pdns10.domaincontrol.com
Registrant Org
Scentsy Inc.
🔗 DNS Records

DNS records control how the world reaches your domain — they point to your server, configure your email, and enable security features like SPF and DMARC. Misconfigured DNS can cause email deliverability problems, downtime, or make your domain vulnerable to spoofing.

📊 2 A  ·  1 MX  ·  4 TXT  ·  2 NS
TypeValue
A45.223.28.37
A45.223.18.37
MXmail.scentsy.us
TXTfacebook-domain-verification=uooklsx5gcb73llfz4gkkl98xur1uu
TXTglobalsign-domain-verification=yWWcPK9Dh-lKi8hTmzurexMzgXWZRTgpF6xOfOgeRf
TXTgoogle-site-verification=1JM1bpuXWAp4_zzD1UReqUfvtn-jqLIIAdohKXEB-Jk
TXTv=spf1 mx ptr mx:mail.scentsy.us ip4:204.232.231.141 -all
NSpdns09.domaincontrol.com
NSpdns10.domaincontrol.com
⚙️ Detected Technologies

Understanding what technology stack a site runs on reveals performance characteristics, security exposure, and capabilities. Outdated software is the leading cause of website compromises, while the right tools — analytics, SEO plugins, CDN — are markers of a professionally maintained site.

E-Commerce
Magento
Social & Schema
Open Graph
Page Builder
Divi
Analytics & Tracking
Google Tag Manager Hotjar Meta Pixel TikTok Pixel
CSS Frameworks
Font Awesome
Fonts
Adobe Fonts
Security
reCAPTCHA
🛡️ Security & Blacklist Check
Some Blocked

Being listed on a blacklist means email providers, browsers, and security tools will block or warn users about your domain. This section checks major DNS-based blacklists used by ISPs and mail servers — being flagged here can silently destroy email deliverability and user trust.

ℹ️ 6 check(s) could not be verified automatically. Use the Verify links to check manually.
ℹ️ Spamhaus DBL Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ SURBL Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ URIBL Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
✅ Google Safe Browsing Verify ↗
No warnings found in Google Safe Browsing transparency report.
IP Reputation Checks
ℹ️ Spamhaus ZEN (45.223.18.37) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ SpamCop (45.223.18.37) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ Barracuda (45.223.18.37) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
Sources checked: Spamhaus DBL, SURBL, URIBL, Spamhaus ZEN (IP), SpamCop (IP), Google Safe Browsing (public transparency). DNS-based lookups — no API key required.
🦠 Malware & Reputation Check
Clean

Malware infections and poor reputation scores cause browsers to show red warning screens to visitors and get domains de-indexed by Google. These checks scan your domain against dedicated malware databases and web reputation services to surface any active threats.

✅ Domain appears clean — no malware or reputation flags detected on checked services.
✅ Sucuri SiteCheck Verify ↗
No malware or blacklist entries found.
✅ Norton Safe Web Verify ↗
No threats detected per Norton Safe Web.
✅ URLVoid Verify ↗
No threats detected per URLVoid.
✅ PhishTank Verify ↗
Not found in PhishTank phishing database.
🔗 VirusTotal Verify ↗
Click "Verify" to view the full VirusTotal multi-engine report for this domain.
🔗 Web of Trust (WOT) Verify ↗
Click "Verify" to view community-based reputation scores on Web of Trust.
Services checked: Sucuri SiteCheck, Norton Safe Web, URLVoid, PhishTank. VirusTotal & Web of Trust links provided for manual verification. Active scans use public endpoints — no API keys required.
Community Rating

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