stance.com

Scanned URL: https://stance.com

📅 Scan completed: June 1, 2026

stance.com scored 81/100 overall — great. Its strongest area is SEO (85/100). The site uses HTTPS. Both a title tag and meta description are present. Page load speed is fast (634ms total). Runs on Shopify with 15 total technologies detected.
81
out of 100
A
Great
Overall Domain Score
SEO 85  ·  LLM 73  ·  Performance 82 (weighted avg: SEO 40%, LLMO 30%, Perf 30%)
85

🔍 SEO Score

11 / 13 checks passed

73

🤖 LLM Readiness

8 / 11 checks passed

82

⚡ Performance

9 / 11 checks passed

⚡ Quick Wins — Top 5 Issues to Fix
  1. Title Tag — Length: 61 chars (Ideal: 30-60).
  2. Image Alt Text — 10 of 33 images missing alt.
  3. Cache Policies — Missing Cache-Control headers.
  4. FAQ Schema — Missing FAQ schema.
  5. E-E-A-T (Author) — No author meta or schema.
📝 Extracted Page Tags

These are the core on-page elements search engines read first. A well-crafted title and description directly affect click-through rates from search results, while the H1 and canonical URL help search engines understand page structure and avoid duplicate content.

Title Tag
Socks, underwear and apparel. Feel good, do good. – Stance US 61 chars — Too long
Meta Description
Stance represents expression and embraces the spirit of individuality through a unique product offering featuring our artists series and performance socks. 155 chars — Good
H1 Heading
None found
Canonical URL
https://www.stance.com/
🔍 SEO Audit
A 85/100

Search engine optimisation determines how visible your site is in organic search. These checks cover the technical signals Google and other engines use to crawl, index, and rank your pages. Issues here directly impact how much free traffic your site receives.

❌ Title Tag
Length: 61 chars (Ideal: 30-60).
✅ Meta Description
Length: 155 chars (Ideal: 50-160).
✅ H1 Tag
Found 1 H1 tags. Exactly 1 is recommended.
✅ Canonical URL
Canonical URL is set.
✅ Open Graph Tags
Found 9 OG properties (4+ recommended).
✅ Indexability
Page allows indexing.
✅ Mobile Viewport
Viewport meta tag present.
❌ Image Alt Text
10 of 33 images missing alt.
✅ Sitemap
Sitemap declared.
✅ Heading Hierarchy
H1 and H2 structure detected.
✅ Internal Links
Found 133 internal links.
✅ HSTS Security
HSTS header present.
✅ HTTPS
Loads securely over HTTPS.
🤖 LLMO (AI & Answer Engine)
B 73/100

AI-powered answer engines like ChatGPT, Perplexity, and Google's AI Overview are increasingly the first touchpoint for users. This section checks whether your content is structured so AI systems can confidently extract, cite, and recommend your site in their responses.

✅ Structured Data (JSON-LD)
Found 2 JSON-LD blocks.
✅ Schema Entities
Types: organization, website
❌ FAQ Schema
Missing FAQ schema.
✅ Contextual Summary
Description provides good AI context.
❌ E-E-A-T (Author)
No author meta or schema.
✅ Organisation Schema
Business entity defined.
❌ Breadcrumb Schema
Missing BreadcrumbList.
✅ AI Crawler Access
AI agents not blocked.
✅ Language Declaration
Language set to 'en'.
✅ Semantic Structure
Uses <main> or <article>.
✅ Entity Verification Links
Social/publisher profiles linked.
⚡ Performance & Web Vitals
A 82/100

Page speed is a confirmed Google ranking factor and has a direct impact on conversions — even a one-second delay can significantly reduce user engagement. This section measures real network timing and highlights the bottlenecks slowing your site down.

💬 This site loads in 634ms — very fast.
Network Waterfall (Total: 634ms)
  • DNS: 126ms
  • Connect: 134ms
  • TTFB: 308ms
  • Download: 326ms
✅ Time to First Byte (TTFB)
TTFB: 308ms (Target: < 600ms).
✅ HTML Payload Size
Raw HTML: 88.6KB (Target: < 150KB).
✅ Text Compression
Compression enabled (gzip).
❌ Cache Policies
Missing Cache-Control headers.
✅ CDN Usage
Edge delivery detected.
✅ Secure Delivery (HTTPS)
Served securely.
❌ Modern Protocol
Using HTTP/1.1.
✅ Native Lazy Loading
Images use loading='lazy'.
✅ Minified Assets
Minified .js/.css referenced.
✅ Preload / Preconnect Hints
Resource hints found.
✅ Character Set
UTF-8 declared.
📋 WHOIS Information

WHOIS data shows who owns a domain and when it was registered and expires. Expiring domains lose their search authority and history overnight — many strong domains are lost simply because owners forget to renew. Registrant details also signal trust and legitimacy to search engines.

Registrar
SafeNames Ltd.
Registered
1999-09-02T22:53:41Z
Expires
2031-09-02T22:53:41Z
Last Updated
2026-02-04T14:00:43Z
Status
clientDeleteProhibited https://icann.org/epp#clientDeleteProhibited, clientTransferProhibited https://icann.org/epp#clientTransferProhibited, clientUpdateProhibited https://icann.org/epp#clientUpdateProhibited
Name Servers
NS-1007.AWSDNS-61.NET, NS-1420.AWSDNS-49.ORG, NS-15.AWSDNS-01.COM, NS-1889.AWSDNS-44.CO.UK
🔗 DNS Records

DNS records control how the world reaches your domain — they point to your server, configure your email, and enable security features like SPF and DMARC. Misconfigured DNS can cause email deliverability problems, downtime, or make your domain vulnerable to spoofing.

📊 1 A  ·  1 MX  ·  25 TXT  ·  4 NS
TypeValue
A23.227.38.65
MXsmtp.google.com
TXTgoogle-site-verification=2iU-wMaXbk-A0op-qfOdoqWkpDWmjCcNrFJZCRm-pfI
TXTstancehp.azurewebsites.net
TXTklaviyo-site-verification=JK2QVc
TXTslack-domain-verification=9bCov7GBPzDcofvrgivUVOT8E37EsFoRYyxK9b9j
TXTgoogle-site-verification=YG3sJq0MkKYCrwRaFXcWhKH7m3y-9rU6aORe5Hb6qss
TXTlogmein-verification-code=be966b62-0d4b-4476-bc40-83cdec9f7e72
TXTv=spf1 include:_spf.mlsend.com include:_spf.google.com include:shops.shopify.com include:mail.zendesk.com include:sendgrid.net include:spf.klaviyo.com ip4:23.249.208.0/20 ip4:23.251.224.0/19 ip4:35.190.247.0/24 ip4:35.191.0.0/16 ip4:50.31.32.0/19 ip4:52.9.235.81 ip4:52.82.172.0/22 ip4:54.240.0.0/17 ip4:63.128.21.0/24 ip4:64.233.160.0/19 ip4:66.102.0.0/20 ip4:66.249.80.0/20 ip4:69.169.224.0/20 ip4:72.14.192.0/18 ip4:74.125.0.0/16 ip4:76.223.128.0/19 ip4:76.223.176.0/20 ip4:103.151.192.0/23 ip4:108.177.8.0/21 ip4:108.177.96.0/19 ip4:130.211.0.0/22 ip4:149.72.0.0/16 ip4:159.183.0.0/16 ip4:162.13.173.16 include:us._netblocks.mimecast.com ~all
TXTklaviyo-site-verification=RF8uvJ
TXTklaviyo-site-verification=V8BDhb
TXTklaviyo-site-verification=YpQ6qX
TXT1z6fkfc1c8809cy9mhdgl58gpfzhq9lr
TXTklaviyo-site-verification=Wj5xCn
TXTyandex-verification: ff37ecfa299d3e03
TXTgoogle-site-verification=g35Oek0vFM5AFYjqOzRfsZgl9sMcpwoHx-FpTQY6Tyc
TXTklaviyo-site-verification=NAyvCZ
TXTgoogle-site-verification=HzF6Oi26h_3NrNFLvBqsJO8cG9RPTOtF9qGPBVyM4wI
TXTgoogle-site-verification=jz4JVx9_Ojkyg41154d5qo3zSIt0oP9g8e0P-LnRBHY
TXT5xfcnjcsvqpwt3ggjn2gy1s5xw61zwdz
TXTgoogle-site-verification=v4krJIA8sDVniq4HR1OHG3mKi4lvSq2ile9sYUzHBUI
TXTgoogle-site-verification=LnG9K9yZhbsPokBci5HaDY8nDadOLPPFblRBalZMXEc
TXTfacebook-domain-verification=ulkiqkec20755avkgbqwimiw88g1bi
TXTapple-domain-verification=QlMmHn4ut9Cfx9zz
TXT0ed1fe018a73d38fabf4984ee19243d97cca490cf7
TXTgoogle-site-verification=Y5v8mV7_xXSR3Ce8p37h3nEYlXWrlIpsxzV883j9fhY
TXTgoogle-site-verification=QyLlHxZmHqxBvSXG-NSacGx3WRX13MMWlN5TYZY2Mlw
NSns-1889.awsdns-44.co.uk
NSns-15.awsdns-01.com
NSns-1420.awsdns-49.org
NSns-1007.awsdns-61.net
⚙️ Detected Technologies

Understanding what technology stack a site runs on reveals performance characteristics, security exposure, and capabilities. Outdated software is the leading cause of website compromises, while the right tools — analytics, SEO plugins, CDN — are markers of a professionally maintained site.

CMS
Shopify
E-Commerce
Magento
Social & Schema
Open Graph Twitter Cards Schema.org
Page Builder
Divi Gutenberg
Analytics & Tracking
Google Analytics Google Tag Manager Microsoft Clarity
Marketing Automation
Klaviyo
Advertising
DoubleClick
Consent Management
Cookie Consent
Security
reCAPTCHA
Infrastructure & CDN
Cloudflare
🛡️ Security & Blacklist Check
1 Flag

Being listed on a blacklist means email providers, browsers, and security tools will block or warn users about your domain. This section checks major DNS-based blacklists used by ISPs and mail servers — being flagged here can silently destroy email deliverability and user trust.

⚠️ This domain is flagged on 1 blacklist(s). Review the details below.
ℹ️ Spamhaus DBL Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ SURBL Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
🚨 URIBL Verify ↗
FLAGGED: Blacklisted
✅ Google Safe Browsing Verify ↗
No warnings found in Google Safe Browsing transparency report.
IP Reputation Checks
ℹ️ Spamhaus ZEN (23.227.38.65) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ SpamCop (23.227.38.65) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ Barracuda (23.227.38.65) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
Sources checked: Spamhaus DBL, SURBL, URIBL, Spamhaus ZEN (IP), SpamCop (IP), Google Safe Browsing (public transparency). DNS-based lookups — no API key required.
🦠 Malware & Reputation Check
1 Flag

Malware infections and poor reputation scores cause browsers to show red warning screens to visitors and get domains de-indexed by Google. These checks scan your domain against dedicated malware databases and web reputation services to surface any active threats.

⚠️ This domain has been flagged by 1 reputation service(s). Review the details below.
✅ Sucuri SiteCheck Verify ↗
No malware or blacklist entries found.
✅ Norton Safe Web Verify ↗
No threats detected per Norton Safe Web.
🚨 URLVoid Verify ↗
FLAGGED: URLVoid reports this domain as blacklisted.
✅ PhishTank Verify ↗
Not found in PhishTank phishing database.
🔗 VirusTotal Verify ↗
Click "Verify" to view the full VirusTotal multi-engine report for this domain.
🔗 Web of Trust (WOT) Verify ↗
Click "Verify" to view community-based reputation scores on Web of Trust.
Services checked: Sucuri SiteCheck, Norton Safe Web, URLVoid, PhishTank. VirusTotal & Web of Trust links provided for manual verification. Active scans use public endpoints — no API keys required.
⭐ Community Rating

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