swindonadvertiser.co.uk
Scanned URL: https://swindonadvertiser.co.uk
📅 Scan completed: April 16, 2026 at 8:30 AM
72
/ 100
B
Good
Overall Domain Score
SEO 77 · LLM 55 · Perf 82
77
π SEO Score
10 / 13 checks passed
55
π€ LLM Readiness
6 / 11 checks passed
82
β‘ Performance
9 / 11 checks passed
π Extracted Page Tags
Title Tag
Swindon News, Sport, Events - Swindon Advertiser
Meta Description
Swindon and Wiltshire news, sport, weather, travel, jobs, events, and more from the Swindon Advertiser newspaper, covering Wiltshire.
H1 Heading
Top Stories
Canonical URL
https://www.swindonadvertiser.co.uk/
π SEO Audit
77/100β
Title Tag
Length: 48 chars (Ideal: 30-60).
β
Meta Description
Length: 133 chars (Ideal: 50-160).
β H1 Tag
Found 2 H1 tags. Exactly 1 is recommended.
β
Canonical URL
Canonical URL is set.
β Open Graph Tags
Found 0 OG properties (4+ recommended).
β
Indexability
Page allows indexing.
β
Mobile Viewport
Viewport meta tag present.
β Image Alt Text
10 of 141 images missing alt.
β
Sitemap
Sitemap declared.
β
Heading Hierarchy
H1 and H2 structure detected.
β
Internal Links
Found 388 internal links.
β
HSTS Security
HSTS header present.
β
HTTPS
Loads securely over HTTPS.
π€ LLMO
55/100β
Structured Data (JSON-LD)
Found 2 JSON-LD blocks.
β
Schema Entities
Types: webpage
β FAQ Schema
Missing FAQ schema.
β
Contextual Summary
Description provides good AI context.
β E-E-A-T (Author)
No author meta or schema.
β Organisation Schema
Missing Organization schema.
β Breadcrumb Schema
Missing BreadcrumbList.
β AI Crawler Access
robots.txt blocks AI crawlers.
β
Language Declaration
Language set to 'en'.
β
Semantic Structure
Uses <main> or <article>.
β
Entity Verification Links
Social/publisher profiles linked.
β‘ Performance
82/100Network Waterfall (Total: 779ms)
- DNS: 253ms
- Connect: 268ms
- TTFB: 366ms
- Download: 413ms
β
Time to First Byte (TTFB)
TTFB: 366ms (Target: < 600ms).
β
HTML Payload Size
Raw HTML: 74.6KB (Target: < 150KB).
β
Text Compression
Compression enabled (gzip).
β
Cache Policies
Cache-Control headers set.
β CDN Usage
No CDN headers found.
β
Secure Delivery (HTTPS)
Served securely.
β Modern Protocol
Using HTTP/1.1.
β
Native Lazy Loading
Images use loading='lazy'.
β
Minified Assets
Minified .js/.css referenced.
β
Preload / Preconnect Hints
Resource hints found.
β
Character Set
UTF-8 declared.
π‘οΈ Security & Blacklist
Cleanβ
Domain is clean.
β
Spamhaus DBLVerify β
Lookup inconclusive β use the Verify link to check manually.
β
SURBLVerify β
Not listed β no threats detected.
β
URIBLVerify β
Lookup inconclusive β use the Verify link to check manually.
β
Google Safe BrowsingVerify β
No unsafe content found per Google Safe Browsing.
βοΈ Technologies
E-Commerce
Magento
Advertising
Google AdsDoubleClickOutbrain
JavaScript
jQuery
Infrastructure & CDN
NginxPHP
π WHOIS
Registrar
Newsquest Media Group Limited t/a Newsquest Digital Media
Registrant Email
redacted@nominet.uk
Registered
2005-03-06
Last Updated
2025-03-05
Expires
2027-03-06
Status
active
Name Servers
ns1-09.azure-dns.com., ns2-09.azure-dns.net., ns3-09.azure-dns.org., ns4-09.azure-dns.info.
π DNS Records
| Type | Value |
|---|---|
| A | 20.90.133.1 |
| MX | newsquest-co-uk.mail.protection.outlook.com |
| TXT | google-site-verification=JBgnjAvN3pVdHu00kn063Em97IrvOuocNqU5nRYiV9A |
| TXT | BSI76619482953 |
| TXT | FCyMWRTE0JLaGTA4coqiio2ENQnioksFJ2nGQmDCkwUyz4d8djnjS56OCBS3LJxn7jITijSXaSIXQCjQzs+/ig== |
| TXT | v=spf1 include:spf.newsquest.co.uk -all |
| TXT | MS=ms76691187 |
| TXT | facebook-domain-verification=1dgwbd15z3j9aheocdx47i9eos0z7e |
| NS | ns1-09.azure-dns.com |
| NS | ns2-09.azure-dns.net |
| NS | ns3-09.azure-dns.org |
| NS | ns4-09.azure-dns.info |