toysrus.com
Scanned URL: https://toysrus.com
69
🔍 SEO Score
9 / 13 checks passed
64
🤖 LLM Readiness
7 / 11 checks passed
73
⚡ Performance
8 / 11 checks passed
📝 Extracted Page Tags
Title Tag
Toysrus.com, The Official Toys”R”Us Site - Toys, Games, & More
– Toys"R"Us
Meta Description
Toys”R”Us is the leading kids store for all toys, dolls, action figures, learning games, building blocks and more. C'mon, Let's Play!
H1 Heading
None found
Canonical URL
https://www.toysrus.com/
🔍 SEO Audit
69/100❌ Title Tag
Length: 82 chars (Ideal: 30-60).
✅ Meta Description
Length: 133 chars (Ideal: 50-160).
❌ H1 Tag
Found 0 H1 tags. Exactly 1 is recommended.
✅ Canonical URL
Canonical URL is set.
✅ Open Graph Tags
Found 9 OG properties (4+ recommended).
✅ Indexability
Page allows indexing.
✅ Mobile Viewport
Viewport meta tag present.
❌ Image Alt Text
2 of 40 images missing alt.
✅ Sitemap
Sitemap declared.
❌ Heading Hierarchy
Missing H1 or H2 tags.
✅ Internal Links
Found 631 internal links.
✅ HSTS Security
HSTS header present.
✅ HTTPS
Loads securely over HTTPS.
🤖 LLMO
64/100✅ Structured Data (JSON-LD)
Found 2 JSON-LD blocks.
✅ Schema Entities
Types: organization, website
❌ FAQ Schema
Missing FAQ schema.
✅ Contextual Summary
Description provides good AI context.
❌ E-E-A-T (Author)
No author meta or schema.
✅ Organisation Schema
Business entity defined.
❌ Breadcrumb Schema
Missing BreadcrumbList.
✅ AI Crawler Access
AI agents not blocked.
✅ Language Declaration
Language set to 'en'.
✅ Semantic Structure
Uses <main> or <article>.
❌ Entity Verification Links
No entity validation links.
⚡ Performance
73/100Network Waterfall (Total: 1023ms)
- DNS: 60ms
- Connect: 68ms
- TTFB: 729ms
- Download: 294ms
❌ Time to First Byte (TTFB)
TTFB: 729ms (Target: < 600ms).
✅ HTML Payload Size
Raw HTML: 80.5KB (Target: < 150KB).
✅ Text Compression
Compression enabled (gzip).
❌ Cache Policies
Missing Cache-Control headers.
✅ CDN Usage
Edge delivery detected.
✅ Secure Delivery (HTTPS)
Served securely.
❌ Modern Protocol
Using HTTP/1.1.
✅ Native Lazy Loading
Images use loading='lazy'.
✅ Minified Assets
Minified .js/.css referenced.
✅ Preload / Preconnect Hints
Resource hints found.
✅ Character Set
UTF-8 declared.
🛡️ Security & Blacklist
Clean✅ Domain is clean.
⚙️ Technologies
CMS
Shopify
E-Commerce
Magento
Reviews & UGC
Bazaarvoice
Marketing Automation
Klaviyo
Advertising
Microsoft Ads
Infrastructure & CDN
Cloudflare
📋 WHOIS
Registrar
MarkMonitor Inc.
Registered
1995-11-08
Expires
2026-11-07
Last Updated
2025-10-06
Status
client delete prohibited, client transfer prohibited, client update prohibited
Name Servers
ns-1385.awsdns-45.org, ns-1725.awsdns-23.co.uk, ns-426.awsdns-53.com, ns-977.awsdns-58.net
🔗 DNS Records
| Type | Value |
|---|---|
| A | 23.227.38.65 |
| MX | mx1-us1.ppe-hosted.com |
| MX | mx2-us1.ppe-hosted.com |
| TXT | apple-domain-verification=VqbnS9o6qNEnzshX |
| TXT | figma-domain-verification=3ed29f999204b2d11706983ea97d0897964d4eb84fce8226c772bed0624c401c-1756825520 |
| TXT | google-site-verification=0jPKH54a38m3tYr-5vTPTtXI1UvPKKDSY2QlYJX44xI |
| TXT | google-site-verification=6ioLiHf3wpr0XXRXCsrASJNngaCTms9YVkom1dTYPOU |
| TXT | google-site-verification=8twm77csbMr_PZz7eup02ij9Bp0cuPlew5i-E1gPWPg |
| TXT | google-site-verification=JwxHVwWfEexlqJuvoepqiY3bazSB5cvyc4XV8ws5vSg |
| TXT | google-site-verification=oxGBTdCiPfEbNb8RM3WkVDHFMk3OD8vre1Yd3lyOGfU |
| TXT | klaviyo-site-verification=STUBp5 |
| TXT | knowbe4-site-verification=e5295eaf73489b392a7a004324aa1722 |
| TXT | v=spf1 a mx ip4:13.111.77.17 ip4:13.111.77.16 include:spf.protection.outlook.com a:dispatch-us.ppe-hosted.com include:_spf.psm.knowbe4.com -all |
| TXT | _0wwyc1kzkbse27a3mqh3unrqedtc8gf |
| TXT | _ynekihp5cmlwnk4ikv12vtsqivup8bl |
| TXT | anybodies-site-verification=61a1614e-6387-4920-b81c-7c7a5c25fcb7 |
| NS | ns-1385.awsdns-45.org |
| NS | ns-1725.awsdns-23.co.uk |
| NS | ns-426.awsdns-53.com |
| NS | ns-977.awsdns-58.net |