who.com.au

Scanned URL: https://who.com.au

📅 Scan completed: April 19, 2026 at 5:29 PM

86
/ 100
A
Great
Overall Domain Score
SEO 85 · LLM 82 · Perf 91
85

πŸ” SEO Score

11 / 13 checks passed

82

πŸ€– LLM Readiness

9 / 11 checks passed

91

⚑ Performance

10 / 11 checks passed

πŸ“ Extracted Page Tags
Title Tag
WHO - Celebrity, pop culture, crime, lifestyle
Meta Description
The latest celebrity and pop culture news, plus real life and crime, fashion and beauty, travel and wellness, and more!
H1 Heading
WHO
Canonical URL
https://www.who.com.au/
πŸ” SEO Audit
85/100
βœ… Title Tag
Length: 46 chars (Ideal: 30-60).
βœ… Meta Description
Length: 119 chars (Ideal: 50-160).
βœ… H1 Tag
Found 1 H1 tags. Exactly 1 is recommended.
βœ… Canonical URL
Canonical URL is set.
βœ… Open Graph Tags
Found 6 OG properties (4+ recommended).
βœ… Indexability
Page allows indexing.
βœ… Mobile Viewport
Viewport meta tag present.
❌ Image Alt Text
8 of 48 images missing alt.
βœ… Sitemap
Sitemap declared.
βœ… Heading Hierarchy
H1 and H2 structure detected.
βœ… Internal Links
Found 176 internal links.
❌ HSTS Security
Missing HSTS header.
βœ… HTTPS
Loads securely over HTTPS.
πŸ€– LLMO
82/100
βœ… Structured Data (JSON-LD)
Found 1 JSON-LD blocks.
βœ… Schema Entities
Types: webpage, breadcrumblist, website, organization, person
❌ FAQ Schema
Missing FAQ schema.
βœ… Contextual Summary
Description provides good AI context.
βœ… E-E-A-T (Author)
Author identity found.
βœ… Organisation Schema
Business entity defined.
βœ… Breadcrumb Schema
Site architecture is machine-readable.
βœ… AI Crawler Access
AI agents not blocked.
βœ… Language Declaration
Language set to 'en-AU'.
βœ… Semantic Structure
Uses <main> or <article>.
❌ Entity Verification Links
No entity validation links.
⚑ Performance
91/100
Network Waterfall (Total: 956ms)
  • DNS: 125ms
  • Connect: 133ms
  • TTFB: 387ms
  • Download: 569ms
βœ… Time to First Byte (TTFB)
TTFB: 387ms (Target: < 600ms).
βœ… HTML Payload Size
Raw HTML: 89KB (Target: < 150KB).
βœ… Text Compression
Compression enabled (gzip).
βœ… Cache Policies
Cache-Control headers set.
βœ… CDN Usage
Edge delivery detected.
βœ… Secure Delivery (HTTPS)
Served securely.
❌ Modern Protocol
Using HTTP/1.1.
βœ… Native Lazy Loading
Images use loading='lazy'.
βœ… Minified Assets
Minified .js/.css referenced.
βœ… Preload / Preconnect Hints
Resource hints found.
βœ… Character Set
UTF-8 declared.
πŸ›‘οΈ Security & Blacklist
Clean
βœ… Domain is clean.
βœ… Spamhaus DBLVerify β†—
Lookup inconclusive β€” use the Verify link to check manually.
βœ… SURBLVerify β†—
Not listed β€” no threats detected.
βœ… URIBLVerify β†—
Lookup inconclusive β€” use the Verify link to check manually.
βœ… Google Safe BrowsingVerify β†—
No unsafe content found per Google Safe Browsing.
βš™οΈ Technologies
CMS
WordPress
E-Commerce
WooCommerceMagento
Analytics & Tracking
Google Tag ManagerSegment
Advertising
DoubleClickTaboola
JavaScript
ReactjQuery
Infrastructure & CDN
Cloudflare
πŸ“‹ WHOIS
Registrar
Corporation Service Company (Aust) Pty Ltd
Last Updated
2026-04-15
Status
server renew prohibited
Name Servers
ns-1225.awsdns-25.org, ns-1594.awsdns-07.co.uk, ns-836.awsdns-40.net, ns-88.awsdns-11.com
πŸ”— DNS Records
TypeValue
A141.193.213.21
A141.193.213.20
MXau-smtp-inbound-2.mimecast.com
MXau-smtp-inbound-1.mimecast.com
TXTmwmdr3ju5fhs2-site.azurewebsites.net
TXTpinterest-site-verification=d8c7965f119812fcc32cbe90e9cd2c82
TXTv=spf1 include:emarsys.net include:emsmtp.com include:amazonses.com ~all
TXTbkadhre65u0i0tfigsricm1ter
TXTfacebook-domain-verification=3i2a0or0rtmidf8nwyxrot8t7jzbi0
TXTgoogle-site-verification=hYpR7wL3QR6vA1SSWvZO8mm-8QAh-b6p-dsuGH-_5xc
NSns-1594.awsdns-07.co.uk
NSns-836.awsdns-40.net
NSns-88.awsdns-11.com
NSns-1225.awsdns-25.org
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