aliceandolivia.com

Scanned URL: https://aliceandolivia.com

📅 Scan completed: June 16, 2026

aliceandolivia.com scored 63/100 overall β€” average. Its strongest area is Performance (73/100). AI readiness needs the most attention (45/100). The site uses HTTPS. Both a title tag and meta description are present. Page load speed is fast (636ms total). Runs on Shopify with 12 total technologies detected.
63
out of 100
C
Average
Overall Domain Score
SEO 69  ·  LLM 45  ·  Performance 73 (weighted avg: SEO 40%, LLMO 30%, Perf 30%)
69

🔍 SEO Score

9 / 13 checks passed

45

🤖 LLM Readiness

5 / 11 checks passed

73

⚡ Performance

8 / 11 checks passed

⚡ Quick Wins β€” Top 5 Issues to Fix
  1. Title Tag β€” Length: 63 chars (Ideal: 30-60).
  2. Image Alt Text β€” 16 of 52 images missing alt.
  3. Open Graph Tags β€” Found 0 OG properties (4+ recommended).
  4. HSTS Security β€” Missing HSTS header.
  5. Cache Policies β€” Missing Cache-Control headers.
📝 Extracted Page Tags

These are the core on-page elements search engines read first. A well-crafted title and description directly affect click-through rates from search results, while the H1 and canonical URL help search engines understand page structure and avoid duplicate content.

Title Tag
Modern Designer Women's Clothing & Accessories | ALICE + OLIVIA 63 chars β€” Too long
Meta Description
Shop modern designer clothing for women at ALICE + OLIVIA. Discover timeless designs, print dresses, and designer denim for every occasion. 139 chars β€” Good
H1 Heading
ALICE + OLIVIA
Canonical URL
https://www.aliceandolivia.com/
🔍 SEO Audit
C 69/100

Search engine optimisation determines how visible your site is in organic search. These checks cover the technical signals Google and other engines use to crawl, index, and rank your pages. Issues here directly impact how much free traffic your site receives.

❌ Title Tag
Length: 63 chars (Ideal: 30-60).
✅ Meta Description
Length: 139 chars (Ideal: 50-160).
✅ H1 Tag
Found 1 H1 tags. Exactly 1 is recommended.
✅ Canonical URL
Canonical URL is set.
❌ Open Graph Tags
Found 0 OG properties (4+ recommended).
✅ Indexability
Page allows indexing.
✅ Mobile Viewport
Viewport meta tag present.
❌ Image Alt Text
16 of 52 images missing alt.
✅ Sitemap
Sitemap declared.
✅ Heading Hierarchy
H1 and H2 structure detected.
✅ Internal Links
Found 290 internal links.
❌ HSTS Security
Missing HSTS header.
✅ HTTPS
Loads securely over HTTPS.
🤖 LLMO (AI & Answer Engine)
F 45/100

AI-powered answer engines like ChatGPT, Perplexity, and Google's AI Overview are increasingly the first touchpoint for users. This section checks whether your content is structured so AI systems can confidently extract, cite, and recommend your site in their responses.

✅ Structured Data (JSON-LD)
Found 1 JSON-LD blocks.
✅ Schema Entities
Types: onlinestore
❌ FAQ Schema
Missing FAQ schema.
✅ Contextual Summary
Description provides good AI context.
❌ E-E-A-T (Author)
No author meta or schema.
❌ Organisation Schema
Missing Organization schema.
❌ Breadcrumb Schema
Missing BreadcrumbList.
✅ AI Crawler Access
AI agents not blocked.
❌ Language Declaration
Missing <html> lang attribute.
✅ Semantic Structure
Uses <main> or <article>.
❌ Entity Verification Links
No entity validation links.
⚡ Performance & Web Vitals
B 73/100

Page speed is a confirmed Google ranking factor and has a direct impact on conversions β€” even a one-second delay can significantly reduce user engagement. This section measures real network timing and highlights the bottlenecks slowing your site down.

💬 This site loads in 636ms β€” very fast. Main bottleneck is TTFB (502ms) β€” consider server-side caching.
Network Waterfall (Total: 636ms)
  • DNS: 61ms
  • Connect: 70ms
  • TTFB: 502ms
  • Download: 134ms
✅ Time to First Byte (TTFB)
TTFB: 502ms (Target: < 600ms).
✅ HTML Payload Size
Raw HTML: 58.9KB (Target: < 150KB).
✅ Text Compression
Compression enabled (gzip).
❌ Cache Policies
Missing Cache-Control headers.
✅ CDN Usage
Edge delivery detected.
✅ Secure Delivery (HTTPS)
Served securely.
❌ Modern Protocol
Using HTTP/1.1.
✅ Native Lazy Loading
Images use loading='lazy'.
✅ Minified Assets
Minified .js/.css referenced.
❌ Preload / Preconnect Hints
Missing preload/preconnect hints.
✅ Character Set
UTF-8 declared.
📋 WHOIS Information

WHOIS data shows who owns a domain and when it was registered and expires. Expiring domains lose their search authority and history overnight β€” many strong domains are lost simply because owners forget to renew. Registrant details also signal trust and legitimacy to search engines.

Registrar
Network Solutions, LLC
Registered
2001-10-04T19:34:21Z
Expires
2027-10-04T19:34:21Z
Last Updated
2023-05-15T16:13:37Z
Status
clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Name Servers
NS10.DIGICERTDNS.COM, NS11.DIGICERTDNS.COM, NS12.DIGICERTDNS.COM, NS13.DIGICERTDNS.NET, NS14.DIGICERTDNS.NET, NS15.DIGICERTDNS.NET
🔗 DNS Records

DNS records control how the world reaches your domain β€” they point to your server, configure your email, and enable security features like SPF and DMARC. Misconfigured DNS can cause email deliverability problems, downtime, or make your domain vulnerable to spoofing.

📊 4 A  Β·  1 MX  Β·  27 TXT  Β·  6 NS
TypeValue
A96.45.82.240
A96.45.83.119
A96.45.82.70
A96.45.83.198
MXaliceandolivia-com.mail.protection.outlook.com
TXTgoogle-site-verification=mSB8i26kdF_N1hLSHAQDZvd-jgTJTgpBlU7B_DXMC9w
TXTafnrdo396pq5skempnavfg5ads
TXTfue0lj4tdeoie90m713sdku9v1
TXTdropbox-domain-verification=9nycqy6jfb2q
TXTpm9Mumut6keRmS8rWhdjz6L6ATwpht0jz0nmY2d0MnG6qGvHwB/0D09a3Eyjd0oRG4T96I4eS/9ILNSXSqdezQ==
TXTMS=ms48850844
TXTklaviyo-site-verification=XeZacw
TXT1dekg1b189afarev0e3cds9mko
TXTv=spf1 ip4:147.160.167.0/26 ip4:23.21.109.197 ip4:23.21.109.212 ip4:103.151.192.0/23 ip4:185.12.80.0/22 ip4:188.172.128.0/20 ip4:192.161.144.0/20 ip4:216.198.0.0/18 ip4:108.27.40.19 ip4:65.211.37.82 a:production.na01.aliceandolivia.demandware.net include:spf.protection.outlook.com include:emailus.freshservice.com include:_spf.salesforce.com include:cust-spf.exacttarget.com include:spf.kligerweiss.net -all
TXT1password-site-verification=WLMZTADXDJAINIC3YNIQDR22B4
TXTgoogle-site-verification=M--Ol-Bg1mgHfm0TG8JBahO1JBGXQGDuv_Y9-LqfAjk
TXTanthropic-domain-verification-1bp1yp=31d5181bw6ibBVnypIHBVd1A5
TXTmonday-com-verification=q3BcifN9j1TTsN4lfKvBBfBPlY91frs9ultcgPBKQtg
TXTapple-domain-verification=OxOFnCAjO79M8R4gtgi8IRUnti4OcVbrkvREX3kFWn0
TXTms-domain-verification=24008d2d-60b3-4cf5-9a9e-5def5bd829e1
TXTfacebook-domain-verification=20y8j5plif1l0t8q0uqsnzx72hcbgs
TXTopenai-domain-verification=dv-KF9PT6keBz4cZL5Ue1Ws14fv
TXTcisco-ci-domain-verification=613f2a35a1f43f341fed73c74d8202e3a4b933bfc88a7f6f8275e706d01ec2e4
TXTapple-domain-verification=JNPq6eKgvXzwPMJh
TXTamazon-business-verification=27a36f7b60aa5ec63b13d0b1f50e33b4742c70209f286179535b79d4100b636f
TXTteamviewer-sso-verification=9700d595a0594430b14a392c530f23a5
TXTadobe-idp-site-verification=927ede33f100a6e0be7764c11af463f269efc119881e0530a13849edbde0f1b2
TXTadobe-sign-verification=7b0ccc47b9ee18379c93fd8fa7d459fb
TXTatlassian-domain-verification=yjiqmQlChaaKkEw0qEh/P0ONIarb/o6GjagboWDkEsXYfC/e3z1av1VaYfvDieXo
TXTjamf-site-verification=EVD_5s1ThvMWXO51vQB-Dg
TXT3mdv2ulieap8nhd781c9umf46h
TXTgoogle-site-verification=_QfUdbCHK7FN_ndh0pLqzmOboVdRy63XR8dAVGGWVkM
NSns14.digicertdns.net
NSns11.digicertdns.com
NSns12.digicertdns.com
NSns13.digicertdns.net
NSns10.digicertdns.com
NSns15.digicertdns.net
⚙️ Detected Technologies

Understanding what technology stack a site runs on reveals performance characteristics, security exposure, and capabilities. Outdated software is the leading cause of website compromises, while the right tools β€” analytics, SEO plugins, CDN β€” are markers of a professionally maintained site.

CMS
Shopify
E-Commerce
Magento
Social & Schema
Schema.org
Analytics & Tracking
Google Tag Manager TikTok Pixel Heap
Advertising
Google Ads
Chat & Support
Zendesk
Consent Management
OneTrust
JavaScript
jQuery
Infrastructure & CDN
Cloudflare AWS CloudFront
🛡️ Security & Blacklist Check
Some Blocked

Being listed on a blacklist means email providers, browsers, and security tools will block or warn users about your domain. This section checks major DNS-based blacklists used by ISPs and mail servers β€” being flagged here can silently destroy email deliverability and user trust.

ℹ️ 5 check(s) could not be verified automatically. Use the Verify links to check manually.
ℹ️ Spamhaus DBL Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ SURBL Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
✅ URIBL Verify ↗
Lookup inconclusive β€” use the Verify link to check manually.
✅ Google Safe Browsing Verify ↗
No warnings found in Google Safe Browsing transparency report.
IP Reputation Checks
ℹ️ Spamhaus ZEN (96.45.83.198) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ SpamCop (96.45.83.198) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ Barracuda (96.45.83.198) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
Sources checked: Spamhaus DBL, SURBL, URIBL, Spamhaus ZEN (IP), SpamCop (IP), Google Safe Browsing (public transparency). DNS-based lookups β€” no API key required.
🦠 Malware & Reputation Check
Clean

Malware infections and poor reputation scores cause browsers to show red warning screens to visitors and get domains de-indexed by Google. These checks scan your domain against dedicated malware databases and web reputation services to surface any active threats.

✅ Domain appears clean β€” no malware or reputation flags detected on checked services.
✅ Sucuri SiteCheck Verify ↗
No malware or blacklist entries found.
✅ Norton Safe Web Verify ↗
No threats detected per Norton Safe Web.
✅ URLVoid Verify ↗
No threats detected per URLVoid.
✅ PhishTank Verify ↗
Not found in PhishTank phishing database.
🔗 VirusTotal Verify ↗
Click "Verify" to view the full VirusTotal multi-engine report for this domain.
🔗 Web of Trust (WOT) Verify ↗
Click "Verify" to view community-based reputation scores on Web of Trust.
Services checked: Sucuri SiteCheck, Norton Safe Web, URLVoid, PhishTank. VirusTotal & Web of Trust links provided for manual verification. Active scans use public endpoints β€” no API keys required.
⭐ Community Rating

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