backroads.com

Scanned URL: https://backroads.com

📅 Scan completed: August 18, 2026

backroads.com scored 77/100 overall — good. Its strongest area is Performance (82/100). The site uses HTTPS. Both a title tag and meta description are present. Page load speed is fast (965ms total). Runs on Drupal with 8 total technologies detected.
77
out of 100
B
Good
Overall Domain Score
SEO 77  ·  LLM 73  ·  Performance 82 (weighted avg: SEO 40%, LLMO 30%, Perf 30%)
77

🔍 SEO Score

10 / 13 checks passed

73

🤖 LLM Readiness

8 / 11 checks passed

82

⚡ Performance

9 / 11 checks passed

⚡ Quick Wins — Top 5 Issues to Fix
  1. Title Tag — Length: 78 chars (Ideal: 30-60).
  2. H1 Tag — Found 3 H1 tags. Exactly 1 is recommended.
  3. Image Alt Text — 8 of 93 images missing alt.
  4. FAQ Schema — Missing FAQ schema.
  5. E-E-A-T (Author) — No author meta or schema.
📝 Extracted Page Tags

These are the core on-page elements search engines read first. A well-crafted title and description directly affect click-through rates from search results, while the H1 and canonical URL help search engines understand page structure and avoid duplicate content.

Title Tag
Backroads Active Adventure Travel: Bike Tours, Walking Trips, Hiking Vacations 78 chars — Too long
Meta Description
Discover Backroads, the world's #1 active travel company. See our US and international biking tours, walking & hiking trips, and other adventure vacations. 155 chars — Good
H1 Heading
Family Vacation Made Easy & Fun
Canonical URL
https://www.backroads.com/
🔍 SEO Audit
B 77/100

Search engine optimisation determines how visible your site is in organic search. These checks cover the technical signals Google and other engines use to crawl, index, and rank your pages. Issues here directly impact how much free traffic your site receives.

❌ Title Tag
Length: 78 chars (Ideal: 30-60).
✅ Meta Description
Length: 155 chars (Ideal: 50-160).
❌ H1 Tag
Found 3 H1 tags. Exactly 1 is recommended.
✅ Canonical URL
Canonical URL is set.
✅ Open Graph Tags
Found 5 OG properties (4+ recommended).
✅ Indexability
Page allows indexing.
✅ Mobile Viewport
Viewport meta tag present.
❌ Image Alt Text
8 of 93 images missing alt.
✅ Sitemap
Sitemap declared.
✅ Heading Hierarchy
H1 and H2 structure detected.
✅ Internal Links
Found 266 internal links.
✅ HSTS Security
HSTS header present.
✅ HTTPS
Loads securely over HTTPS.
🤖 LLMO (AI & Answer Engine)
B 73/100

AI-powered answer engines like ChatGPT, Perplexity, and Google's AI Overview are increasingly the first touchpoint for users. This section checks whether your content is structured so AI systems can confidently extract, cite, and recommend your site in their responses.

✅ Structured Data (JSON-LD)
Found 1 JSON-LD blocks.
✅ Schema Entities
Types: travelagency, website, breadcrumblist, itemlist
❌ FAQ Schema
Missing FAQ schema.
✅ Contextual Summary
Description provides good AI context.
❌ E-E-A-T (Author)
No author meta or schema.
❌ Organisation Schema
Missing Organization schema.
✅ Breadcrumb Schema
Site architecture is machine-readable.
✅ AI Crawler Access
AI agents not blocked.
✅ Language Declaration
Language set to 'en'.
✅ Semantic Structure
Uses <main> or <article>.
✅ Entity Verification Links
Social/publisher profiles linked.
⚡ Performance & Web Vitals
A 82/100

Page speed is a confirmed Google ranking factor and has a direct impact on conversions — even a one-second delay can significantly reduce user engagement. This section measures real network timing and highlights the bottlenecks slowing your site down.

💬 This site loads in 965ms — fast.
Network Waterfall (Total: 965ms)
  • DNS: 61ms
  • Connect: 143ms
  • TTFB: 476ms
  • Download: 489ms
✅ Time to First Byte (TTFB)
TTFB: 476ms (Target: < 600ms).
✅ HTML Payload Size
Raw HTML: 46.9KB (Target: < 150KB).
✅ Text Compression
Compression enabled (gzip).
✅ Cache Policies
Cache-Control headers set.
❌ CDN Usage
No CDN headers found.
✅ Secure Delivery (HTTPS)
Served securely.
❌ Modern Protocol
Using HTTP/1.1.
✅ Native Lazy Loading
Images use loading='lazy'.
✅ Minified Assets
Minified .js/.css referenced.
✅ Preload / Preconnect Hints
Resource hints found.
✅ Character Set
UTF-8 declared.
📋 WHOIS Information

WHOIS data shows who owns a domain and when it was registered and expires. Expiring domains lose their search authority and history overnight — many strong domains are lost simply because owners forget to renew. Registrant details also signal trust and legitimacy to search engines.

Registrar
Network Solutions, LLC
Registered
1995-03-07T05:00:00Z
Expires
2030-03-08T05:00:00Z
Last Updated
2025-01-07T07:12:34Z
Status
clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Name Servers
NS0.DNSMADEEASY.COM, NS1.DNSMADEEASY.COM, NS2.DNSMADEEASY.COM, NS3.DNSMADEEASY.COM, NS4.DNSMADEEASY.COM
🔗 DNS Records

DNS records control how the world reaches your domain — they point to your server, configure your email, and enable security features like SPF and DMARC. Misconfigured DNS can cause email deliverability problems, downtime, or make your domain vulnerable to spoofing.

📊 1 A  ·  2 MX  ·  20 TXT  ·  5 NS
TypeValue
A52.36.131.229
MXmx1-us1.ppe-hosted.com
MXmx2-us1.ppe-hosted.com
TXTgoogle-site-verification=a7XoZJq59vwZqu5jy8d_4zcYp96ff-xbTep2Cxg_PzY
TXTanthropic-domain-verification-aj6prw=RiRDXAPSQyKRfUY0D25fqzEkL
TXTasv=bd48807fde765b2c923fb8491712abc0
TXTppe-e5bd6bff1ff0ab4a9ce8c550262622fb03d89d63
TXTmoLRhLOORDpQrY4Q6x6rFGrkjpYgobbTqZIdU1w1WyJHkF3huoEdrCAFK3fTivQ+SeBQHoOlB7B+UT0UKeYhJA==
TXTgoogle-site-verification=9ejogDqyk7R6thkEnCp-qVwaaps21YBNN0rRU8giMpM
TXTv=spf1 mx ip4:50.192.196.136/29 ip4:50.196.169.0/28 ip4:50.168.125.98 ip4:50.231.20.231 ip4:50.231.20.192/26 ip4:185.48.254.130 ip4:13.110.209.7 ip4:13.110.224.123 ip4:23.21.109.197 ip4:23.21.109.212 ip4:147.160.167.0/26 ip4:198.105.204.18 ip4:206.75.47.47 ip4:198.105.204.19 ip4:198.105.204.20 ip4:198.105.205.18 ip4:198.105.205.19 ip4:198.105.205.20 ip4:65.60.38.74 ip4:31.207.24.20 ip4:62.212.9.82 include:cust-spf.exacttarget.com a:dispatch-us.ppe-hosted.com include:spf.protection.outlook.com include:_spf.salesforce.com include:servers.mcsv.net include:sendgrid.backroads.com -all
TXTatlassian-domain-verification=C/Puo179slGQG9EaILZ8IJ7mo5CICR8SgKgJ7npZ6huW20oU2qMOvxHfDijAoDY9
TXTgoogle-site-verification=4n4sYL3XtHnBXe_7KxGI4haI7vS5Yw37GD1EjT1jq94
TXTb0f4r6ktcotnhajrqhiknq2ujb
TXTapple-domain-verification=b73M8dx2uFE4dZbj
TXTS0ggo5q36DuzGsbAyFmClwhPQtJDb5nu96cDigxDmLDuXxu//SlplLhYrENiU8yYBAQMf8sO1af13Nmw7prvWw==
TXTssv3g61oj6mek6qbf1ptlvgqij
TXTMS=ms72048393
TXTgoogle-site-verification=JdKBLjfXFBWhMHckEdZ4MOZQqjm9ELAau5KWDwhVDVQ
TXTgoogle-site-verification=2RmgAivxxsSxbkrRt6PLwQlGrRr2UZDaEUNoq2sjWIA
TXTMS=ms52343346
TXTadobe-idp-site-verification=994839733292d74bef94e6a6477ef7b533e16c6c1fa5bb0b7c0302e1e250c0b7
TXTMS=ms28258207
TXTk9lga6ea97hoj6hg263iv7l452
NSns4.dnsmadeeasy.com
NSns1.dnsmadeeasy.com
NSns2.dnsmadeeasy.com
NSns3.dnsmadeeasy.com
NSns0.dnsmadeeasy.com
⚙️ Detected Technologies

Understanding what technology stack a site runs on reveals performance characteristics, security exposure, and capabilities. Outdated software is the leading cause of website compromises, while the right tools — analytics, SEO plugins, CDN — are markers of a professionally maintained site.

CMS
Drupal
E-Commerce
Magento
Social & Schema
Open Graph Schema.org
JavaScript
jQuery
Infrastructure & CDN
Nginx
Caching
CDN Cache
Video Hosting
Vimeo
🛡️ Security & Blacklist Check
Some Blocked

Being listed on a blacklist means email providers, browsers, and security tools will block or warn users about your domain. This section checks major DNS-based blacklists used by ISPs and mail servers — being flagged here can silently destroy email deliverability and user trust.

ℹ️ 6 check(s) could not be verified automatically. Use the Verify links to check manually.
ℹ️ Spamhaus DBL Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ SURBL Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ URIBL Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
✅ Google Safe Browsing Verify ↗
No warnings found in Google Safe Browsing transparency report.
IP Reputation Checks
ℹ️ Spamhaus ZEN (52.36.131.229) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ SpamCop (52.36.131.229) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ Barracuda (52.36.131.229) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
Sources checked: Spamhaus DBL, SURBL, URIBL, Spamhaus ZEN (IP), SpamCop (IP), Google Safe Browsing (public transparency). DNS-based lookups — no API key required.
🦠 Malware & Reputation Check
Clean

Malware infections and poor reputation scores cause browsers to show red warning screens to visitors and get domains de-indexed by Google. These checks scan your domain against dedicated malware databases and web reputation services to surface any active threats.

✅ Domain appears clean — no malware or reputation flags detected on checked services.
✅ Sucuri SiteCheck Verify ↗
No malware or blacklist entries found.
✅ Norton Safe Web Verify ↗
No threats detected per Norton Safe Web.
✅ URLVoid Verify ↗
No threats detected per URLVoid.
✅ PhishTank Verify ↗
Not found in PhishTank phishing database.
🔗 VirusTotal Verify ↗
Click "Verify" to view the full VirusTotal multi-engine report for this domain.
🔗 Web of Trust (WOT) Verify ↗
Click "Verify" to view community-based reputation scores on Web of Trust.
Services checked: Sucuri SiteCheck, Norton Safe Web, URLVoid, PhishTank. VirusTotal & Web of Trust links provided for manual verification. Active scans use public endpoints — no API keys required.
⭐ Community Rating

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