chi.ac.uk

Scanned URL: https://chi.ac.uk

📅 Scan completed: July 14, 2026

chi.ac.uk scored 81/100 overall — great. Its strongest area is SEO (85/100). The site uses HTTPS. Both a title tag and meta description are present. Page load speed is fast (671ms total). Runs on WordPress with 15 total technologies detected.
81
out of 100
A
Great
Overall Domain Score
SEO 85  ·  LLM 73  ·  Performance 82 (weighted avg: SEO 40%, LLMO 30%, Perf 30%)
85

🔍 SEO Score

11 / 13 checks passed

73

🤖 LLM Readiness

8 / 11 checks passed

82

⚡ Performance

9 / 11 checks passed

⚡ Quick Wins — Top 5 Issues to Fix
  1. Title Tag — Length: 24 chars (Ideal: 30-60).
  2. Image Alt Text — 3 of 12 images missing alt.
  3. Time to First Byte (TTFB) — TTFB: 663ms (Target: < 600ms).
  4. FAQ Schema — Missing FAQ schema.
  5. E-E-A-T (Author) — No author meta or schema.
📝 Extracted Page Tags

These are the core on-page elements search engines read first. A well-crafted title and description directly affect click-through rates from search results, while the H1 and canonical URL help search engines understand page structure and avoid duplicate content.

Title Tag
University of Chichester 24 chars — Too short
Meta Description
Study at the University of Chichester, ranked in the top 40 universities in the UK. Rated TEF Gold. Amazing things happen here. 127 chars — Good
H1 Heading
Take controlwith Clearing
Canonical URL
https://www.chi.ac.uk/
🔍 SEO Audit
A 85/100

Search engine optimisation determines how visible your site is in organic search. These checks cover the technical signals Google and other engines use to crawl, index, and rank your pages. Issues here directly impact how much free traffic your site receives.

❌ Title Tag
Length: 24 chars (Ideal: 30-60).
✅ Meta Description
Length: 127 chars (Ideal: 50-160).
✅ H1 Tag
Found 1 H1 tags. Exactly 1 is recommended.
✅ Canonical URL
Canonical URL is set.
✅ Open Graph Tags
Found 7 OG properties (4+ recommended).
✅ Indexability
Page allows indexing.
✅ Mobile Viewport
Viewport meta tag present.
❌ Image Alt Text
3 of 12 images missing alt.
✅ Sitemap
Sitemap declared.
✅ Heading Hierarchy
H1 and H2 structure detected.
✅ Internal Links
Found 288 internal links.
✅ HSTS Security
HSTS header present.
✅ HTTPS
Loads securely over HTTPS.
🤖 LLMO (AI & Answer Engine)
B 73/100

AI-powered answer engines like ChatGPT, Perplexity, and Google's AI Overview are increasingly the first touchpoint for users. This section checks whether your content is structured so AI systems can confidently extract, cite, and recommend your site in their responses.

✅ Structured Data (JSON-LD)
Found 1 JSON-LD blocks.
✅ Schema Entities
Types: webpage, imageobject, breadcrumblist, website, organization
❌ FAQ Schema
Missing FAQ schema.
✅ Contextual Summary
Description provides good AI context.
❌ E-E-A-T (Author)
No author meta or schema.
✅ Organisation Schema
Business entity defined.
✅ Breadcrumb Schema
Site architecture is machine-readable.
✅ AI Crawler Access
AI agents not blocked.
✅ Language Declaration
Language set to 'en-GB'.
✅ Semantic Structure
Uses <main> or <article>.
❌ Entity Verification Links
No entity validation links.
Performance & Web Vitals
A 82/100

Page speed is a confirmed Google ranking factor and has a direct impact on conversions — even a one-second delay can significantly reduce user engagement. This section measures real network timing and highlights the bottlenecks slowing your site down.

💬 This site loads in 671ms — very fast. Main bottleneck is TTFB (663ms) — consider server-side caching.
Network Waterfall (Total: 671ms)
  • DNS: 254ms
  • Connect: 262ms
  • TTFB: 663ms
  • Download: 8ms
❌ Time to First Byte (TTFB)
TTFB: 663ms (Target: < 600ms).
✅ HTML Payload Size
Raw HTML: 23.6KB (Target: < 150KB).
✅ Text Compression
Compression enabled (gzip).
✅ Cache Policies
Cache-Control headers set.
✅ CDN Usage
Edge delivery detected.
✅ Secure Delivery (HTTPS)
Served securely.
❌ Modern Protocol
Using HTTP/1.1.
✅ Native Lazy Loading
Images use loading='lazy'.
✅ Minified Assets
Minified .js/.css referenced.
✅ Preload / Preconnect Hints
Resource hints found.
✅ Character Set
UTF-8 declared.
📋 WHOIS Information

WHOIS data shows who owns a domain and when it was registered and expires. Expiring domains lose their search authority and history overnight — many strong domains are lost simply because owners forget to renew. Registrant details also signal trust and legitimacy to search engines.

Registrar
No registrar listed. This domain is directly registered with Nominet.
🔗 DNS Records

DNS records control how the world reaches your domain — they point to your server, configure your email, and enable security features like SPF and DMARC. Misconfigured DNS can cause email deliverability problems, downtime, or make your domain vulnerable to spoofing.

📊 1 A  ·  2 MX  ·  28 TXT  ·  3 NS
TypeValue
A162.159.134.42
MXeu-smtp-inbound-2.mimecast.com
MXeu-smtp-inbound-1.mimecast.com
TXTgoogle-gws-recovery-domain-verification=63377418
TXTsinch-domain-verification=64c61de5-0112-4314-9254-073f466ed33b
TXTdoh4h9mb4vo192f6uohj1c9cec
TXTgoogle-site-verification=0UlDyeVLvnEOCzMdcu1iVrJM0_1kBOHrdy0rHCTc104
TXTgoogle-site-verification=KJVELiretpL1PyGkQJfRNHn1diOpNDuENCUy9LP7iRQ
TXTp0b00rfa2tgsiu557ikniprnv
TXTpsdrodn42cq94fhtbitdbalfgj
TXTgoogle-gws-recovery-domain-verification=63481163
TXTgoogle-site-verification=qcZpQYr1LV4a0RtZiEHODQSnrmDLuUeapn_Nh6cGIUc
TXTzone-ownership-verification-a608bcba1e94379f7bf94d302520cf3b4b445b69334c2e3396d3b5f4e1de654b
TXT0ed1fe018acca414e8a02f412083b058563d5c3c6b
TXTA/M8C/SxF+Vv61ShJ6o1tJYyKxEWxlG0jnj+tM1NuyA=
TXTv=spf1 redirect=9doc8fnw._spf._d.mim.ec
TXTQuoVadis=149160d0-45c9-4a7a-81aa-a8e1146ad4d0
TXTworkplace-domain-verification=yd7ztxMKCQ21JQaUVAJ3g2sdM2TQVS
TXTanthropic-domain-verification-r6jm7a=W9oSDpD6PVGDuVOEuqbMSKlae
TXTadobe-idp-site-verification=09b7bb24b0b68f449351bc90c134d9ceae6b0589e222cd7c0442e2cf67edb989
TXTca3-eea3335807fd4817965c66c2b1340cdf
TXTglobalsign-domain-verification=p116bl6BlgRH7zLZaT21I8lluzifuE6hXBYzCFnkMl
TXT1a9m0ujmosb5bb1ubdg6hak0tt
TXTgoogle-site-verification=vAUdhoNoMyp19kgrog8X1wAOJMprBXI6UYKZ1QxsJE4
TXTca3-0e3d6237027d4bcab90f5d35e72b85ba
TXTmsfpkey=6lph1t8dnia5z12xlszsnvvhs
TXTmpstk32a4qfbqqme1dk58l7avf
TXTd1938s8iiqr3evhbq4rmqove44
TXTapple-domain-verification=uQPAxrOaj88TjcXL
TXT588BDA43-30D1-463F-847A-4B5E4623C47F
TXTgoogle-site-verification=SaWlD8IWCDfpg3BCcZpRx3TrTOKJW1OtbdlImP33rE4
NSextdns01.chi.ac.uk
NSns3.ja.net
NSextdns02.chi.ac.uk
⚙️ Detected Technologies

Understanding what technology stack a site runs on reveals performance characteristics, security exposure, and capabilities. Outdated software is the leading cause of website compromises, while the right tools — analytics, SEO plugins, CDN — are markers of a professionally maintained site.

⚠️ WordPress detected without a recognisable security plugin — consider adding Wordfence or similar.
CMS
WordPress
E-Commerce
Magento
SEO Plugins
Yoast SEO
Social & Schema
Open Graph Twitter Cards Schema.org
Page Builder
Divi Gutenberg
Analytics & Tracking
Google Tag Manager
Consent Management
Cookiebot Cookie Consent
JavaScript
jQuery
CSS Frameworks
Font Awesome
Fonts
Google Fonts
Infrastructure & CDN
Cloudflare
🛡️ Security & Blacklist Check
Some Blocked

Being listed on a blacklist means email providers, browsers, and security tools will block or warn users about your domain. This section checks major DNS-based blacklists used by ISPs and mail servers — being flagged here can silently destroy email deliverability and user trust.

ℹ️ 5 check(s) could not be verified automatically. Use the Verify links to check manually.
ℹ️ Spamhaus DBL Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ SURBL Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
✅ URIBL Verify ↗
Lookup inconclusive — use the Verify link to check manually.
✅ Google Safe Browsing Verify ↗
No warnings found in Google Safe Browsing transparency report.
IP Reputation Checks
ℹ️ Spamhaus ZEN (162.159.134.42) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ SpamCop (162.159.134.42) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ Barracuda (162.159.134.42) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
Sources checked: Spamhaus DBL, SURBL, URIBL, Spamhaus ZEN (IP), SpamCop (IP), Google Safe Browsing (public transparency). DNS-based lookups — no API key required.
🦠 Malware & Reputation Check
Clean

Malware infections and poor reputation scores cause browsers to show red warning screens to visitors and get domains de-indexed by Google. These checks scan your domain against dedicated malware databases and web reputation services to surface any active threats.

✅ Domain appears clean — no malware or reputation flags detected on checked services.
✅ Sucuri SiteCheck Verify ↗
No malware or blacklist entries found.
✅ Norton Safe Web Verify ↗
No threats detected per Norton Safe Web.
✅ URLVoid Verify ↗
No threats detected per URLVoid.
✅ PhishTank Verify ↗
Not found in PhishTank phishing database.
🔗 VirusTotal Verify ↗
Click "Verify" to view the full VirusTotal multi-engine report for this domain.
🔗 Web of Trust (WOT) Verify ↗
Click "Verify" to view community-based reputation scores on Web of Trust.
Services checked: Sucuri SiteCheck, Norton Safe Web, URLVoid, PhishTank. VirusTotal & Web of Trust links provided for manual verification. Active scans use public endpoints — no API keys required.
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