discoveryholidayparks.com.au

Scanned URL: https://discoveryholidayparks.com.au

📅 Scan completed: June 16, 2026

discoveryholidayparks.com.au scored 63/100 overall β€” average. Performance needs the most attention (55/100). The site uses HTTPS. Both a title tag and meta description are present. Page load speed is moderate (2190ms total). 10 technologies detected.
63
out of 100
C
Average
Overall Domain Score
SEO 69  ·  LLM 64  ·  Performance 55 (weighted avg: SEO 40%, LLMO 30%, Perf 30%)
69

🔍 SEO Score

9 / 13 checks passed

64

🤖 LLM Readiness

7 / 11 checks passed

55

⚡ Performance

6 / 11 checks passed

⚡ Quick Wins β€” Top 5 Issues to Fix
  1. H1 Tag β€” Found 0 H1 tags. Exactly 1 is recommended.
  2. Image Alt Text β€” 73 of 76 images missing alt.
  3. Open Graph Tags β€” Found 2 OG properties (4+ recommended).
  4. Cache Policies β€” Missing Cache-Control headers.
  5. Time to First Byte (TTFB) β€” TTFB: 1106ms (Target: < 600ms).
📝 Extracted Page Tags

These are the core on-page elements search engines read first. A well-crafted title and description directly affect click-through rates from search results, while the H1 and canonical URL help search engines understand page structure and avoid duplicate content.

Title Tag
Discovery Parks - Holiday Parks, Cabins & Camping Australia 59 chars β€” Good
Meta Description
Discover Australia's best holiday and caravan parks! Choose from cabins, campsites, glamping & much more with over 90 scenic locations. 135 chars β€” Good
H1 Heading
None found
Canonical URL
https://www.discoveryholidayparks.com.au/
🔍 SEO Audit
C 69/100

Search engine optimisation determines how visible your site is in organic search. These checks cover the technical signals Google and other engines use to crawl, index, and rank your pages. Issues here directly impact how much free traffic your site receives.

✅ Title Tag
Length: 59 chars (Ideal: 30-60).
✅ Meta Description
Length: 135 chars (Ideal: 50-160).
❌ H1 Tag
Found 0 H1 tags. Exactly 1 is recommended.
✅ Canonical URL
Canonical URL is set.
❌ Open Graph Tags
Found 2 OG properties (4+ recommended).
✅ Indexability
Page allows indexing.
✅ Mobile Viewport
Viewport meta tag present.
❌ Image Alt Text
73 of 76 images missing alt.
✅ Sitemap
Sitemap declared.
❌ Heading Hierarchy
Missing H1 or H2 tags.
✅ Internal Links
Found 333 internal links.
✅ HSTS Security
HSTS header present.
✅ HTTPS
Loads securely over HTTPS.
🤖 LLMO (AI & Answer Engine)
C 64/100

AI-powered answer engines like ChatGPT, Perplexity, and Google's AI Overview are increasingly the first touchpoint for users. This section checks whether your content is structured so AI systems can confidently extract, cite, and recommend your site in their responses.

✅ Structured Data (JSON-LD)
Found 1 JSON-LD blocks.
✅ Schema Entities
Types: organization
❌ FAQ Schema
Missing FAQ schema.
✅ Contextual Summary
Description provides good AI context.
❌ E-E-A-T (Author)
No author meta or schema.
✅ Organisation Schema
Business entity defined.
❌ Breadcrumb Schema
Missing BreadcrumbList.
✅ AI Crawler Access
AI agents not blocked.
✅ Language Declaration
Language set to 'en'.
✅ Semantic Structure
Uses <main> or <article>.
❌ Entity Verification Links
No entity validation links.
Performance & Web Vitals
D 55/100

Page speed is a confirmed Google ranking factor and has a direct impact on conversions β€” even a one-second delay can significantly reduce user engagement. This section measures real network timing and highlights the bottlenecks slowing your site down.

💬 This site loads in 2190ms β€” average. Main bottleneck is TTFB (1106ms) β€” consider server-side caching.
Network Waterfall (Total: 2190ms)
  • DNS: 29ms
  • Connect: 238ms
  • TTFB: 1106ms
  • Download: 1084ms
❌ Time to First Byte (TTFB)
TTFB: 1106ms (Target: < 600ms).
✅ HTML Payload Size
Raw HTML: 65.1KB (Target: < 150KB).
✅ Text Compression
Compression enabled (gzip).
❌ Cache Policies
Missing Cache-Control headers.
❌ CDN Usage
No CDN headers found.
✅ Secure Delivery (HTTPS)
Served securely.
❌ Modern Protocol
Using HTTP/1.1.
❌ Native Lazy Loading
No lazy loading detected.
✅ Minified Assets
Minified .js/.css referenced.
✅ Preload / Preconnect Hints
Resource hints found.
✅ Character Set
UTF-8 declared.
📋 WHOIS Information

WHOIS data shows who owns a domain and when it was registered and expires. Expiring domains lose their search authority and history overnight β€” many strong domains are lost simply because owners forget to renew. Registrant details also signal trust and legitimacy to search engines.

Name Servers
ns1-01.azure-dns.com, ns2-01.azure-dns.net, ns3-01.azure-dns.org, ns4-01.azure-dns.info
🔗 DNS Records

DNS records control how the world reaches your domain β€” they point to your server, configure your email, and enable security features like SPF and DMARC. Misconfigured DNS can cause email deliverability problems, downtime, or make your domain vulnerable to spoofing.

📊 1 A  Β·  1 MX  Β·  8 TXT  Β·  4 NS
TypeValue
A20.193.2.16
MXdiscoveryholidayparks-com-au.mail.protection.outlook.com
TXTMS=ms90936944
TXTurT0PujNhtqiYxoJa0Qjg5mg33t8fojXEUMJlk9UsrGZGz6ReY1kTOAU66EqtnfFc3z7LFGEqI32yNrYvUsyUg==
TXTv=spf1 a mx include:_spf.createsend.com include:rms.com.au include:spf.protection.outlook.com ~all
TXT74qv7tlsrcr6jc5ahpvscinjo7
TXTgoogle-site-verification=8_0Cg9Yd5s3_8d8lq3CVzLtkcyzvGbEsrGF__dVMq5I
TXTapple-domain-verification=tuV8mkhBg4REBDWp
TXTpinterest-site-verification=143c2212c01ed2298b2a731f646a4945
TXTz9xg594d7vp698lpvvfqv2lln6r0w2px
NSns1-01.azure-dns.com
NSns4-01.azure-dns.info
NSns3-01.azure-dns.org
NSns2-01.azure-dns.net
⚙️ Detected Technologies

Understanding what technology stack a site runs on reveals performance characteristics, security exposure, and capabilities. Outdated software is the leading cause of website compromises, while the right tools β€” analytics, SEO plugins, CDN β€” are markers of a professionally maintained site.

E-Commerce
Magento
Social & Schema
Open Graph Schema.org
Analytics & Tracking
Google Tag Manager
JavaScript
jQuery
CSS Frameworks
Font Awesome
Fonts
Google Fonts Adobe Fonts
A/B Testing
VWO
Infrastructure & CDN
ASP.NET
🛡️ Security & Blacklist Check
Some Blocked

Being listed on a blacklist means email providers, browsers, and security tools will block or warn users about your domain. This section checks major DNS-based blacklists used by ISPs and mail servers β€” being flagged here can silently destroy email deliverability and user trust.

ℹ️ 5 check(s) could not be verified automatically. Use the Verify links to check manually.
ℹ️ Spamhaus DBL Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ SURBL Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
✅ URIBL Verify ↗
Lookup inconclusive β€” use the Verify link to check manually.
✅ Google Safe Browsing Verify ↗
No warnings found in Google Safe Browsing transparency report.
IP Reputation Checks
ℹ️ Spamhaus ZEN (20.193.2.16) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ SpamCop (20.193.2.16) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ Barracuda (20.193.2.16) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
Sources checked: Spamhaus DBL, SURBL, URIBL, Spamhaus ZEN (IP), SpamCop (IP), Google Safe Browsing (public transparency). DNS-based lookups β€” no API key required.
🦠 Malware & Reputation Check
Clean

Malware infections and poor reputation scores cause browsers to show red warning screens to visitors and get domains de-indexed by Google. These checks scan your domain against dedicated malware databases and web reputation services to surface any active threats.

✅ Domain appears clean β€” no malware or reputation flags detected on checked services.
✅ Sucuri SiteCheck Verify ↗
No malware or blacklist entries found.
✅ Norton Safe Web Verify ↗
No threats detected per Norton Safe Web.
✅ URLVoid Verify ↗
No threats detected per URLVoid.
✅ PhishTank Verify ↗
Not found in PhishTank phishing database.
🔗 VirusTotal Verify ↗
Click "Verify" to view the full VirusTotal multi-engine report for this domain.
🔗 Web of Trust (WOT) Verify ↗
Click "Verify" to view community-based reputation scores on Web of Trust.
Services checked: Sucuri SiteCheck, Norton Safe Web, URLVoid, PhishTank. VirusTotal & Web of Trust links provided for manual verification. Active scans use public endpoints β€” no API keys required.
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