edding.com

Scanned URL: https://edding.com

📅 Scan completed: August 18, 2026

edding.com scored 58/100 overall — below avg. AI readiness needs the most attention (45/100). The site uses HTTPS. Both a title tag and meta description are present. Page load speed is moderate (1475ms total). Runs on TYPO3 with 11 total technologies detected.
58
out of 100
D
Below Avg
Overall Domain Score
SEO 62  ·  LLM 45  ·  Performance 64 (weighted avg: SEO 40%, LLMO 30%, Perf 30%)
62

🔍 SEO Score

8 / 13 checks passed

45

🤖 LLM Readiness

5 / 11 checks passed

64

⚡ Performance

7 / 11 checks passed

⚡ Quick Wins — Top 5 Issues to Fix
  1. Title Tag — Length: 68 chars (Ideal: 30-60).
  2. Meta Description — Length: 216 chars (Ideal: 50-160).
  3. H1 Tag — Found 5 H1 tags. Exactly 1 is recommended.
  4. Sitemap — No sitemap found in robots.txt.
  5. Image Alt Text — 10 of 35 images missing alt.
📝 Extracted Page Tags

These are the core on-page elements search engines read first. A well-crafted title and description directly affect click-through rates from search results, while the H1 and canonical URL help search engines understand page structure and avoid duplicate content.

Title Tag
edding – Markers, Creative Solutions & Professional Marking - edding 68 chars — Too long
Meta Description
Welcome to the edding Group. We're thrilled that you've come to our page. Our company offers a wide range of products in the following areas: Writing and Marking, Visual Communication and Printing. Find out more now! 216 chars — Too long
H1 Heading
Go dark – mark bright
Canonical URL
https://www.edding.com/
🔍 SEO Audit
C 62/100

Search engine optimisation determines how visible your site is in organic search. These checks cover the technical signals Google and other engines use to crawl, index, and rank your pages. Issues here directly impact how much free traffic your site receives.

❌ Title Tag
Length: 68 chars (Ideal: 30-60).
❌ Meta Description
Length: 216 chars (Ideal: 50-160).
❌ H1 Tag
Found 5 H1 tags. Exactly 1 is recommended.
✅ Canonical URL
Canonical URL is set.
✅ Open Graph Tags
Found 7 OG properties (4+ recommended).
✅ Indexability
Page allows indexing.
✅ Mobile Viewport
Viewport meta tag present.
❌ Image Alt Text
10 of 35 images missing alt.
❌ Sitemap
No sitemap found in robots.txt.
✅ Heading Hierarchy
H1 and H2 structure detected.
✅ Internal Links
Found 445 internal links.
✅ HSTS Security
HSTS header present.
✅ HTTPS
Loads securely over HTTPS.
🤖 LLMO (AI & Answer Engine)
F 45/100

AI-powered answer engines like ChatGPT, Perplexity, and Google's AI Overview are increasingly the first touchpoint for users. This section checks whether your content is structured so AI systems can confidently extract, cite, and recommend your site in their responses.

❌ Structured Data (JSON-LD)
No JSON-LD found.
❌ Schema Entities
No schema entities.
❌ FAQ Schema
Missing FAQ schema.
✅ Contextual Summary
Description provides good AI context.
❌ E-E-A-T (Author)
No author meta or schema.
❌ Organisation Schema
Missing Organization schema.
❌ Breadcrumb Schema
Missing BreadcrumbList.
✅ AI Crawler Access
AI agents not blocked.
✅ Language Declaration
Language set to 'en'.
✅ Semantic Structure
Uses <main> or <article>.
✅ Entity Verification Links
Social/publisher profiles linked.
⚡ Performance & Web Vitals
C 64/100

Page speed is a confirmed Google ranking factor and has a direct impact on conversions — even a one-second delay can significantly reduce user engagement. This section measures real network timing and highlights the bottlenecks slowing your site down.

💬 This site loads in 1475ms — fast. Main bottleneck is TTFB (880ms) — consider server-side caching.
Network Waterfall (Total: 1475ms)
  • DNS: 126ms
  • Connect: 223ms
  • TTFB: 880ms
  • Download: 595ms
❌ Time to First Byte (TTFB)
TTFB: 880ms (Target: < 600ms).
✅ HTML Payload Size
Raw HTML: 15.9KB (Target: < 150KB).
✅ Text Compression
Compression enabled (gzip).
✅ Cache Policies
Cache-Control headers set.
❌ CDN Usage
No CDN headers found.
✅ Secure Delivery (HTTPS)
Served securely.
❌ Modern Protocol
Using HTTP/1.1.
❌ Native Lazy Loading
No lazy loading detected.
✅ Minified Assets
Minified .js/.css referenced.
✅ Preload / Preconnect Hints
Resource hints found.
✅ Character Set
UTF-8 declared.
📋 WHOIS Information

WHOIS data shows who owns a domain and when it was registered and expires. Expiring domains lose their search authority and history overnight — many strong domains are lost simply because owners forget to renew. Registrant details also signal trust and legitimacy to search engines.

Registrar
Hetzner Online GmbH
Registered
1997-05-13T04:00:00Z
Expires
2027-05-14T04:00:00Z
Last Updated
2026-05-15T08:01:41Z
Status
ok https://icann.org/epp#ok
Name Servers
NS1.FIRST-NS.DE, ROBOTNS2.SECOND-NS.DE
🔗 DNS Records

DNS records control how the world reaches your domain — they point to your server, configure your email, and enable security features like SPF and DMARC. Misconfigured DNS can cause email deliverability problems, downtime, or make your domain vulnerable to spoofing.

📊 1 A  ·  1 MX  ·  16 TXT  ·  3 NS
TypeValue
A134.119.224.71
MXedding-com.mail.protection.outlook.com
TXTlunar-verification=7abab64c-e8a6-49f7-8203-a75aed17c312
TXTatlassian-domain-verification=n7tAeG6UTPUwDzFOKLDCuYkg9IrnVv8O/TIZsnjSINW5CWENfisFcp9qTppSPtB7
TXTfacebook-domain-verification=ct03o0insxk8cdezy43awuslmnkjs1
TXTv=spf1 mx include:_spf.mailplus.nl include:mx-spf.eqs-service.com include:spf.protection.outlook.com include:spf.sendinblue.com ip4:193.201.168.38/32 ip4:193.201.168.170/31 include:spf.mailtastic.com ip4:23.21.109.197 ip4:23.21.109.212 ip4:147.160.167.14 ip4:147.160.167.15 ip4:52.49.235.189 ip4:52.49.201.246 ip4:89.106.152.50 ip4:212.132.67.239 ip4:176.236.62.173 -all
TXTudimnbIlHBSd4lCB55CwH1zDwm6ZVZEYarDvPF9Q3bYzmsufQlWXwSpHQhPKhwXJu2Pl12fuUHL/au9/5UjuWA==
TXT6roiqi2enucqk6bobio47bn0ba
TXTshopify-verification-code=R5dBMhvJEoK80g9Cyw0fSJQ0n4eQQu
TXTatlassian-sending-domain-verification=02ce86aa-ea9b-4f91-bf69-c6467f5fa969
TXTapple-domain-verification=zRLVf8GXoXrypNPE
TXTMS=7BD38D61DBF4D345D30A08A645381C654A3D4CDB
TXTcanva-site-verification=hif0ucjDvrplNidj3KHURA
TXTopenai-domain-verification=dv-XeIUqGgnSucclkdCfqUg1Jqp
TXTSendinblue-code:46e046ed089bf402a5118e0bd0214166
TXTMS=ms87977078
TXTgoogle-site-verification=kyGXkPhS1qia37aOOORYQAwk8vAzqOzbtQyxVsX8_wU
TXTmiro-verification=5f859320ac848478ccf6f792d477b0a7f790b10a
NSrobotns2.second-ns.de
NSns1.first-ns.de
NSrobotns3.second-ns.com
⚙️ Detected Technologies

Understanding what technology stack a site runs on reveals performance characteristics, security exposure, and capabilities. Outdated software is the leading cause of website compromises, while the right tools — analytics, SEO plugins, CDN — are markers of a professionally maintained site.

CMS
TYPO3
E-Commerce
Magento
Social & Schema
Open Graph
Page Builder
Gutenberg
Analytics & Tracking
Hotjar
Consent Management
Cookiebot Cookie Consent
JavaScript
jQuery
CSS Frameworks
Font Awesome
Infrastructure & CDN
Nginx
Caching
CDN Cache
🛡️ Security & Blacklist Check
Some Blocked

Being listed on a blacklist means email providers, browsers, and security tools will block or warn users about your domain. This section checks major DNS-based blacklists used by ISPs and mail servers — being flagged here can silently destroy email deliverability and user trust.

ℹ️ 5 check(s) could not be verified automatically. Use the Verify links to check manually.
ℹ️ Spamhaus DBL Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ SURBL Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
✅ URIBL Verify ↗
Lookup inconclusive — use the Verify link to check manually.
✅ Google Safe Browsing Verify ↗
No warnings found in Google Safe Browsing transparency report.
IP Reputation Checks
ℹ️ Spamhaus ZEN (134.119.224.71) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ SpamCop (134.119.224.71) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ Barracuda (134.119.224.71) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
Sources checked: Spamhaus DBL, SURBL, URIBL, Spamhaus ZEN (IP), SpamCop (IP), Google Safe Browsing (public transparency). DNS-based lookups — no API key required.
🦠 Malware & Reputation Check
Clean

Malware infections and poor reputation scores cause browsers to show red warning screens to visitors and get domains de-indexed by Google. These checks scan your domain against dedicated malware databases and web reputation services to surface any active threats.

✅ Domain appears clean — no malware or reputation flags detected on checked services.
✅ Sucuri SiteCheck Verify ↗
No malware or blacklist entries found.
✅ Norton Safe Web Verify ↗
No threats detected per Norton Safe Web.
✅ URLVoid Verify ↗
No threats detected per URLVoid.
✅ PhishTank Verify ↗
Not found in PhishTank phishing database.
🔗 VirusTotal Verify ↗
Click "Verify" to view the full VirusTotal multi-engine report for this domain.
🔗 Web of Trust (WOT) Verify ↗
Click "Verify" to view community-based reputation scores on Web of Trust.
Services checked: Sucuri SiteCheck, Norton Safe Web, URLVoid, PhishTank. VirusTotal & Web of Trust links provided for manual verification. Active scans use public endpoints — no API keys required.
⭐ Community Rating

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