fanaticsinc.com

Scanned URL: https://fanaticsinc.com

📅 Scan completed: August 13, 2026

fanaticsinc.com scored 69/100 overall — average. Its strongest area is SEO (85/100). AI readiness needs the most attention (45/100). The site uses HTTPS. Both a title tag and meta description are present. Page load speed is fast (279ms total). Runs on Squarespace with 12 total technologies detected.
69
out of 100
C
Average
Overall Domain Score
SEO 85  ·  LLM 45  ·  Performance 73 (weighted avg: SEO 40%, LLMO 30%, Perf 30%)
85

🔍 SEO Score

11 / 13 checks passed

45

🤖 LLM Readiness

5 / 11 checks passed

73

⚡ Performance

8 / 11 checks passed

⚡ Quick Wins — Top 5 Issues to Fix
  1. H1 Tag — Found 13 H1 tags. Exactly 1 is recommended.
  2. Image Alt Text — 11 of 45 images missing alt.
  3. Cache Policies — Missing Cache-Control headers.
  4. FAQ Schema — Missing FAQ schema.
  5. Contextual Summary — Description too short for AI context.
📝 Extracted Page Tags

These are the core on-page elements search engines read first. A well-crafted title and description directly affect click-through rates from search results, while the H1 and canonical URL help search engines understand page structure and avoid duplicate content.

Title Tag
Fanatics Inc. – Officially Licensed Everything. 47 chars — Good
Meta Description
Fanatics offers the broadest assortment of fan merchandise and memorabilia worldwide. 85 chars — Good
H1 Heading
relentlessly enhancing the fan experience
Canonical URL
https://www.fanaticsinc.com
🔍 SEO Audit
A 85/100

Search engine optimisation determines how visible your site is in organic search. These checks cover the technical signals Google and other engines use to crawl, index, and rank your pages. Issues here directly impact how much free traffic your site receives.

✅ Title Tag
Length: 47 chars (Ideal: 30-60).
✅ Meta Description
Length: 85 chars (Ideal: 50-160).
❌ H1 Tag
Found 13 H1 tags. Exactly 1 is recommended.
✅ Canonical URL
Canonical URL is set.
✅ Open Graph Tags
Found 8 OG properties (4+ recommended).
✅ Indexability
Page allows indexing.
✅ Mobile Viewport
Viewport meta tag present.
❌ Image Alt Text
11 of 45 images missing alt.
✅ Sitemap
Sitemap declared.
✅ Heading Hierarchy
H1 and H2 structure detected.
✅ Internal Links
Found 94 internal links.
✅ HSTS Security
HSTS header present.
✅ HTTPS
Loads securely over HTTPS.
🤖 LLMO (AI & Answer Engine)
F 45/100

AI-powered answer engines like ChatGPT, Perplexity, and Google's AI Overview are increasingly the first touchpoint for users. This section checks whether your content is structured so AI systems can confidently extract, cite, and recommend your site in their responses.

✅ Structured Data (JSON-LD)
Found 2 JSON-LD blocks.
✅ Schema Entities
Types: website, organization
❌ FAQ Schema
Missing FAQ schema.
❌ Contextual Summary
Description too short for AI context.
❌ E-E-A-T (Author)
No author meta or schema.
✅ Organisation Schema
Business entity defined.
❌ Breadcrumb Schema
Missing BreadcrumbList.
❌ AI Crawler Access
robots.txt blocks AI crawlers.
✅ Language Declaration
Language set to 'en-US'.
✅ Semantic Structure
Uses <main> or <article>.
❌ Entity Verification Links
No entity validation links.
⚡ Performance & Web Vitals
B 73/100

Page speed is a confirmed Google ranking factor and has a direct impact on conversions — even a one-second delay can significantly reduce user engagement. This section measures real network timing and highlights the bottlenecks slowing your site down.

💬 This site loads in 279ms — very fast.
Network Waterfall (Total: 279ms)
  • DNS: 61ms
  • Connect: 71ms
  • TTFB: 112ms
  • Download: 167ms
✅ Time to First Byte (TTFB)
TTFB: 112ms (Target: < 600ms).
✅ HTML Payload Size
Raw HTML: 69.3KB (Target: < 150KB).
✅ Text Compression
Compression enabled (gzip).
❌ Cache Policies
Missing Cache-Control headers.
❌ CDN Usage
No CDN headers found.
✅ Secure Delivery (HTTPS)
Served securely.
❌ Modern Protocol
Using HTTP/1.1.
✅ Native Lazy Loading
Images use loading='lazy'.
✅ Minified Assets
Minified .js/.css referenced.
✅ Preload / Preconnect Hints
Resource hints found.
✅ Character Set
UTF-8 declared.
📋 WHOIS Information

WHOIS data shows who owns a domain and when it was registered and expires. Expiring domains lose their search authority and history overnight — many strong domains are lost simply because owners forget to renew. Registrant details also signal trust and legitimacy to search engines.

Registrar
MarkMonitor Inc.
Registered
2006-03-08T15:14:16Z
Expires
2027-03-08T15:14:16Z
Last Updated
2026-02-20T20:11:35Z
Status
clientDeleteProhibited https://icann.org/epp#clientDeleteProhibited, clientTransferProhibited https://icann.org/epp#clientTransferProhibited, clientUpdateProhibited https://icann.org/epp#clientUpdateProhibited, serverDeleteProhibited https://icann.org/epp#serverDeleteProhibited, serverTransferProhibited https://icann.org/epp#serverTransferProhibited, serverUpdateProhibited https://icann.org/epp#serverUpdateProhibited
Name Servers
NS1.MARKMONITOR.COM, NS2.MARKMONITOR.COM, NS3.MARKMONITOR.COM, NS4.MARKMONITOR.COM
🔗 DNS Records

DNS records control how the world reaches your domain — they point to your server, configure your email, and enable security features like SPF and DMARC. Misconfigured DNS can cause email deliverability problems, downtime, or make your domain vulnerable to spoofing.

📊 4 A  ·  1 MX  ·  18 TXT  ·  4 NS
TypeValue
A198.185.159.145
A198.185.159.144
A198.49.23.144
A198.49.23.145
MXfanaticsinc-com.mail.protection.outlook.com
TXTatlassian-domain-verification=0sbKvNbpNo2cBvH7j6pNaaYlH3vDtuSxWBxwqzuRCMcON7I0JuC8SjY5LlidbPBA
TXTopenai-domain-verification=dv-LTUNhvxpFdAu68RG1Er8xipx
TXTatlassian-sending-domain-verification=3515b106-6956-4141-89af-f1c4a8acf2b3
TXTadobe-idp-site-verification=6ef808d2e8307403baf362befdf6617c2bd532379c12f8b614eedd954424d535
TXTapple-domain-verification=GvSys6oJxQFEz4Oq
TXTjamf-site-verification=c7SkXYSaE0BvNp0vcbiw1w
TXTMS=ms31713543
TXThave-i-been-pwned-verification=dweb_nb4a22xnc62f8u6poapn845t
TXTbox-domain-verification=a72b90af593c6771819b7b69c279952510b568a4d7cf111e484fe1211f805e04
TXTOICtaVLL6GsIqgT3GuX79f2Tow
TXTZOOM_verify_FpabKfeJXN2pmcM372LHfG
TXTgoogle-site-verification=9i7zwdPFUSZYGqDWj2zce3HZh4cCMCONPTSxzUtPKNk
TXT_fx9xc1n7ug8w71c24aefmz49k2fcw45
TXTv=spf1 include:spf.protection.outlook.com include:spf-007c2b01.pphosted.com include:sendgrid.net include:spf_c.oraclecloud.com ~all
TXThpe-greenlake-domain-verification=594b574a6d37426b52696976695847686e326e31463657705735483157646131
TXTairtable-verification=0ac83203b61c61504bcc0dc67058c8fa
TXTknowbe4-site-verification=c92cd4292741a1fb0133b16c9027ad3f
TXTanthropic-domain-verification-39g5fc=O5BetbQCbMDpTSIHMKCj2NI87
NSns1.markmonitor.com
NSns3.markmonitor.com
NSns4.markmonitor.com
NSns2.markmonitor.com
⚙️ Detected Technologies

Understanding what technology stack a site runs on reveals performance characteristics, security exposure, and capabilities. Outdated software is the leading cause of website compromises, while the right tools — analytics, SEO plugins, CDN — are markers of a professionally maintained site.

CMS
Squarespace
E-Commerce
Magento
Social & Schema
Open Graph Twitter Cards Schema.org
Page Builder
Divi Gutenberg
Analytics & Tracking
Google Analytics Google Tag Manager
Security
reCAPTCHA
Infrastructure & CDN
jsDelivr
Video Hosting
Vimeo
🛡️ Security & Blacklist Check
Some Blocked

Being listed on a blacklist means email providers, browsers, and security tools will block or warn users about your domain. This section checks major DNS-based blacklists used by ISPs and mail servers — being flagged here can silently destroy email deliverability and user trust.

ℹ️ 5 check(s) could not be verified automatically. Use the Verify links to check manually.
ℹ️ Spamhaus DBL Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ SURBL Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
✅ URIBL Verify ↗
Lookup inconclusive — use the Verify link to check manually.
✅ Google Safe Browsing Verify ↗
No warnings found in Google Safe Browsing transparency report.
IP Reputation Checks
ℹ️ Spamhaus ZEN (198.185.159.144) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ SpamCop (198.185.159.144) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ Barracuda (198.185.159.144) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
Sources checked: Spamhaus DBL, SURBL, URIBL, Spamhaus ZEN (IP), SpamCop (IP), Google Safe Browsing (public transparency). DNS-based lookups — no API key required.
🦠 Malware & Reputation Check
1 Flag

Malware infections and poor reputation scores cause browsers to show red warning screens to visitors and get domains de-indexed by Google. These checks scan your domain against dedicated malware databases and web reputation services to surface any active threats.

⚠️ This domain has been flagged by 1 reputation service(s). Review the details below.
✅ Sucuri SiteCheck Verify ↗
No malware or blacklist entries found.
✅ Norton Safe Web Verify ↗
No threats detected per Norton Safe Web.
🚨 URLVoid Verify ↗
FLAGGED: URLVoid reports this domain as blacklisted.
✅ PhishTank Verify ↗
Not found in PhishTank phishing database.
🔗 VirusTotal Verify ↗
Click "Verify" to view the full VirusTotal multi-engine report for this domain.
🔗 Web of Trust (WOT) Verify ↗
Click "Verify" to view community-based reputation scores on Web of Trust.
Services checked: Sucuri SiteCheck, Norton Safe Web, URLVoid, PhishTank. VirusTotal & Web of Trust links provided for manual verification. Active scans use public endpoints — no API keys required.
⭐ Community Rating

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