valspar.com

Scanned URL: https://valspar.com

📅 Scan completed: June 29, 2026

valspar.com scored 66/100 overall — average. Its strongest area is SEO (77/100). AI readiness needs the most attention (45/100). The site uses HTTPS. Both a title tag and meta description are present. Page load speed is fast (725ms total). 5 technologies detected.
66
out of 100
C
Average
Overall Domain Score
SEO 77  ·  LLM 45  ·  Performance 73 (weighted avg: SEO 40%, LLMO 30%, Perf 30%)
77

🔍 SEO Score

10 / 13 checks passed

45

🤖 LLM Readiness

5 / 11 checks passed

73

⚡ Performance

8 / 11 checks passed

⚡ Quick Wins — Top 5 Issues to Fix
  1. Title Tag — Length: 63 chars (Ideal: 30-60).
  2. H1 Tag — Found 9 H1 tags. Exactly 1 is recommended.
  3. Image Alt Text — 5 of 27 images missing alt.
  4. Structured Data (JSON-LD) — No JSON-LD found.
  5. Schema Entities — No schema entities.
📝 Extracted Page Tags

These are the core on-page elements search engines read first. A well-crafted title and description directly affect click-through rates from search results, while the H1 and canonical URL help search engines understand page structure and avoid duplicate content.

Title Tag
Interior & Exterior Paint, Wood Stain, Floor Coating | Valspar® 63 chars — Too long
Meta Description
Discover Valspar's range of interior and exterior paints, wood stains, and sealers with advanced water beading. Browse an extensive color selection. 148 chars — Good
H1 Heading
LOVE THE COLOR. LOVE THE COVERAGE.
Canonical URL
https://www.valspar.com/en
🔍 SEO Audit
B 77/100

Search engine optimisation determines how visible your site is in organic search. These checks cover the technical signals Google and other engines use to crawl, index, and rank your pages. Issues here directly impact how much free traffic your site receives.

❌ Title Tag
Length: 63 chars (Ideal: 30-60).
✅ Meta Description
Length: 150 chars (Ideal: 50-160).
❌ H1 Tag
Found 9 H1 tags. Exactly 1 is recommended.
✅ Canonical URL
Canonical URL is set.
✅ Open Graph Tags
Found 6 OG properties (4+ recommended).
✅ Indexability
Page allows indexing.
✅ Mobile Viewport
Viewport meta tag present.
❌ Image Alt Text
5 of 27 images missing alt.
✅ Sitemap
Sitemap declared.
✅ Heading Hierarchy
H1 and H2 structure detected.
✅ Internal Links
Found 83 internal links.
✅ HSTS Security
HSTS header present.
✅ HTTPS
Loads securely over HTTPS.
🤖 LLMO (AI & Answer Engine)
F 45/100

AI-powered answer engines like ChatGPT, Perplexity, and Google's AI Overview are increasingly the first touchpoint for users. This section checks whether your content is structured so AI systems can confidently extract, cite, and recommend your site in their responses.

❌ Structured Data (JSON-LD)
No JSON-LD found.
❌ Schema Entities
No schema entities.
❌ FAQ Schema
Missing FAQ schema.
✅ Contextual Summary
Description provides good AI context.
❌ E-E-A-T (Author)
No author meta or schema.
❌ Organisation Schema
Missing Organization schema.
❌ Breadcrumb Schema
Missing BreadcrumbList.
✅ AI Crawler Access
AI agents not blocked.
✅ Language Declaration
Language set to 'en'.
✅ Semantic Structure
Uses <main> or <article>.
✅ Entity Verification Links
Social/publisher profiles linked.
Performance & Web Vitals
B 73/100

Page speed is a confirmed Google ranking factor and has a direct impact on conversions — even a one-second delay can significantly reduce user engagement. This section measures real network timing and highlights the bottlenecks slowing your site down.

💬 This site loads in 725ms — very fast. Download time is high (537ms) — reduce HTML payload or enable compression.
Network Waterfall (Total: 725ms)
  • DNS: 126ms
  • Connect: 133ms
  • TTFB: 188ms
  • Download: 537ms
✅ Time to First Byte (TTFB)
TTFB: 188ms (Target: < 600ms).
✅ HTML Payload Size
Raw HTML: 18.4KB (Target: < 150KB).
✅ Text Compression
Compression enabled (gzip).
✅ Cache Policies
Cache-Control headers set.
❌ CDN Usage
No CDN headers found.
✅ Secure Delivery (HTTPS)
Served securely.
❌ Modern Protocol
Using HTTP/1.1.
✅ Native Lazy Loading
Images use loading='lazy'.
✅ Minified Assets
Minified .js/.css referenced.
❌ Preload / Preconnect Hints
Missing preload/preconnect hints.
✅ Character Set
UTF-8 declared.
📋 WHOIS Information

WHOIS data shows who owns a domain and when it was registered and expires. Expiring domains lose their search authority and history overnight — many strong domains are lost simply because owners forget to renew. Registrant details also signal trust and legitimacy to search engines.

Registrar
GoDaddy Corporate Domains, LLC
Registered
1995-07-29
Expires
2027-07-28
Last Updated
2026-06-27
Status
client transfer prohibited, server delete prohibited, server transfer prohibited, server update prohibited
Name Servers
ns1.f5clouddns.com, ns2.f5clouddns.com
🔗 DNS Records

DNS records control how the world reaches your domain — they point to your server, configure your email, and enable security features like SPF and DMARC. Misconfigured DNS can cause email deliverability problems, downtime, or make your domain vulnerable to spoofing.

📊 1 A  ·  6 MX  ·  16 TXT  ·  2 NS
TypeValue
A159.60.128.44
MXemhost64.sherwin.com
MXemhost62.sherwin.com
MXemhost65.sherwin.com
MXemhost60.sherwin.com
MXemhost61.sherwin.com
MXemhost63.sherwin.com
TXTdocusign=36b35994-b1d3-4958-a6d5-14d8777331f1
TXT0mrslt8yhrwt661gys95y76n2t7grs9r
TXT_1nm31ywfysnf9waq0zfi0ei6irw4lto
TXTadobe-idp-site-verification=4bc64d980a94ca6db7af8f75be428cc07bb51f0eb8464949d866648db67f45e9
TXTdocusign=43982f2d-278a-46be-b731-19c7a4ca0e25
TXTamazonses:Dhh5nMxz11UtkBx6rnL2hiQgfeGH3+B4GszyYGoI7cc=
TXTv=spf1 mx include:spf5.valspar.com include:spf6.valspar.com include:spf.protection.outlook.com include:spf_c.oraclecloud.com include:_spf.salesforce.com ip4:167.89.54.103 ip4:168.245.46.9 ip4:168.245.12.252 ip4:149.72.248.236 ip4:168.245.127.231 -all
TXTgoogle-site-verification=Zxz580mB93Eq0Oep4U67lL6JrGAFzYL0nAFw_bw6KHQ
TXTatlassian-domain-verification=JFgKgxC4DeWPTwqCyaPPaL1ZR/uInkuoXKggViVucC4azzNr2DNuTouwYpxfXo9M
TXTdocusign=5beb5590-e4cb-48c5-af5b-224289b5f083
TXTMS=ms75251075
TXTdocker-verification=450e15a0-edde-4bcc-8691-05127626ccd0
TXT70m90z6146jkv4m8rmq6zc6frygq82hf
TXTpinterest-site-verification=3b7b6cff0e1c015c0a070ea7a46aabbd
TXTheyhack-verification=5c9bffca-fcd1-426e-a8c7-e64fbbcdc81d
TXTfacebook-domain-verification=qdxmsesb0v06g0xsimz9s6x0yk516y
NSns1.f5clouddns.com
NSns2.f5clouddns.com
⚙️ Detected Technologies

Understanding what technology stack a site runs on reveals performance characteristics, security exposure, and capabilities. Outdated software is the leading cause of website compromises, while the right tools — analytics, SEO plugins, CDN — are markers of a professionally maintained site.

E-Commerce
Magento
Social & Schema
Open Graph Schema.org
Analytics & Tracking
Google Tag Manager
Infrastructure & CDN
Nginx
🛡️ Security & Blacklist Check
Some Blocked

Being listed on a blacklist means email providers, browsers, and security tools will block or warn users about your domain. This section checks major DNS-based blacklists used by ISPs and mail servers — being flagged here can silently destroy email deliverability and user trust.

ℹ️ 5 check(s) could not be verified automatically. Use the Verify links to check manually.
ℹ️ Spamhaus DBL Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ SURBL Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
✅ URIBL Verify ↗
Lookup inconclusive — use the Verify link to check manually.
✅ Google Safe Browsing Verify ↗
No warnings found in Google Safe Browsing transparency report.
IP Reputation Checks
ℹ️ Spamhaus ZEN (159.60.128.44) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ SpamCop (159.60.128.44) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
ℹ️ Barracuda (159.60.128.44) Verify ↗
Could not be verified automatically. Use the Verify link to check manually.
Sources checked: Spamhaus DBL, SURBL, URIBL, Spamhaus ZEN (IP), SpamCop (IP), Google Safe Browsing (public transparency). DNS-based lookups — no API key required.
🦠 Malware & Reputation Check
Clean

Malware infections and poor reputation scores cause browsers to show red warning screens to visitors and get domains de-indexed by Google. These checks scan your domain against dedicated malware databases and web reputation services to surface any active threats.

✅ Domain appears clean — no malware or reputation flags detected on checked services.
✅ Sucuri SiteCheck Verify ↗
No malware or blacklist entries found.
✅ Norton Safe Web Verify ↗
No threats detected per Norton Safe Web.
✅ URLVoid Verify ↗
No threats detected per URLVoid.
✅ PhishTank Verify ↗
Not found in PhishTank phishing database.
🔗 VirusTotal Verify ↗
Click "Verify" to view the full VirusTotal multi-engine report for this domain.
🔗 Web of Trust (WOT) Verify ↗
Click "Verify" to view community-based reputation scores on Web of Trust.
Services checked: Sucuri SiteCheck, Norton Safe Web, URLVoid, PhishTank. VirusTotal & Web of Trust links provided for manual verification. Active scans use public endpoints — no API keys required.
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